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Perfetti Van Melle · 7 hours ago

Associate Brand Manager

Cincinnati Metro

Full-time

Onsite

Entry, Mid Level

2+ years exp

Perfetti Van Melle is one of the world's largest manufacturers and distributors of confectionery and chewing gum. They are seeking a passionate Associate Brand Manager to support the refreshment innovation business through leadership of business analysis and new product development initiatives.

Food and Beverage

Responsibilities

Lead project definition and scoping (branding, product performance, pack sizes, channel focus, pricing strategy, etc) and then partner with the Project Management Organization (PMO) within PVM North America to ensure on time milestone delivery for on time commercialization readiness

Partner with other cross functional partners to clarify commercial strategy (OBPPC), plans for selling to the trade (selling story, sales samples) and production readiness (artwork finalization, new item setup, delivering on start of ship timing commitments)

Partner with the “base” brand team (owners of brand strategy and consumer marketing materials) from US and Global to clarify the brand strategy behind all initiatives

Contribute to process excellence and continuous process improvement for NPD commercialization practices

Qualification

Product ManagementBrand MarketingProject ManagementAnalytic SkillsBudget ManagementEffective CommunicationProblem-SolvingAttention to DetailCross-Functional Leadership

Required

Bachelor's degree required in Marketing, Business, or related field

2-3+ years' experience with Product Management, Brand Marketing, or Category Marketing experience in a CPG environment

Ability to lead cross-functional teams and manage multiple projects simultaneously

Strong project management skills, with ability to synthesize multiple inputs and concisely articulate what is needed for on time commercial readiness

Organized, with high attention to detail and strong problem-solving skills

Analytic skills to be able to articulate internal and external new product launches with a focus on what each did well and what could be improved

Effective verbal, written and presentation communication skills and ability to partner with team members of varying cultures, diversity, and those who live across the globe

Understanding of basic business operations and financial reporting (P&L, budget management)

Proactive, energized, and enthusiastic about working in a candy-like culture and making life sweeter!