PARDON · 1 month ago
Growth Lead, Super Age
United States
Contract
Remote
Senior LevelPARDON is a new consumer brand focused on longevity and health. They are seeking a Growth Lead to develop their marketing engine ecosystem, optimizing strategies for audience growth and revenue generation.
Financial Services
Responsibilities
Optimize and scale organic newsletter signups, via any combination of strategies and tactics
Develop and test referral programs
Develop quizzes and other high-engagement lead magnets
Optimize content for SEO/Discoverability
Craft viral loops that turn our 1.1M readers into evangelists who bring in new subscribers
Own the conversion strategy for how we market (internally and externally) our Immersions, major event series (The Super Age Games), and soon-to-come E-commerce store
Design and optimize how reader/buyers work their way through our offerings
Work with editorial, design, and data teams to build email automations and segments that nurture a new subscriber into a ticket/product buyer
Analyze data to reduce churn and increase customer lifetime value (LTV)
Run campaigns for audience acquisition, event tickets and product sales
Execute paid amplification for our sponsors
Design, perfect, and execute robust marketing programs for immersion programs, in-house digital course, major event series, and web store with curated products
Qualification
Required
Mission Alignment. You are on fire about longevity, extending healthspans, vitality, and helping people find personal momentum. You immediately get what Super Age is doing and are excited to help us make this company a massive success
Proven 'Full Funnel' Experience: You have a strong track record of acquiring users (Organic/Paid) and monetizing them (Activation/Revenue), including 'lifecycle marketing' within a community or audience
Paid Social Proficiency: You are comfortable managing $5k-$50k+ monthly spend on Meta. You understand custom audiences, pixels, and attribution. You know what you are doing and where the landmines are
Tech Stack Mastery: Deep proficiency and/or strong intuitive grasp of modern ESPs (Beehiiv/ConvertKit/CampaignMonitor), Analytics (GA4), and Ad Managers. [We have a proprietary ESP stack, but understanding the leading industry tooling is relevant in understanding the marketing machinery and data layers.]
Commercial Fluency: You understand that 'Growth' isn't just more subscribers; it's more revenue. You will delight in being measured on concrete and quantifiable commercial outcomes, i.e. on CPA; on ticket sales, bookings, purchases, etc
Benefits
Health insurance
Vision
Dental
Company
PARDON
Pardon Inc.is the modern family office and creative studio, managing a portfolio of investments, nonprofits, and original ventures.
Founded in 2021
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Nicholas Pardon
Founder
Company data provided by crunchbase