RPM Living · 1 month ago
Senior Digital Accounts Manager
US-AZ-Phoenix
Full-time
Hybrid
Mid, Senior Level
2+ years expRPM Living is a company that prioritizes people-first success and offers comprehensive benefits. The Senior Digital Accounts Manager will lead a digital marketing team, driving strategies to enhance brand growth and optimize marketing channels through effective management and reporting of digital initiatives.
Commercial Real EstateReal Estate
Responsibilities
Effectively guide, mentor, and lead a team of digital associates with a focus on paid media, social media SEO and website best practices
Establish strong working relationships with a variety of digital partners to manage the digital media-buying, placement, monitoring and reporting
Lead the in-house day to day operation of all digital marketing efforts; working at both the strategic level and operational level as a subject matter expert
Measure and report performance of all digital marketing efforts (SEO, paid search, email marketing, etc.), against goals (ROI and KPIs) and provide strategic recommendations
Contribute to large-scale planning related to the execution of the digital strategy
Maintain end-to-end digital marketing capabilities and strategy that aligns with the needs and goals of each property and RPM Living
Oversight and management of corporate and property-level website strategy, SEO optimization, initiatives and best practices
Set and deliver short and long-range content management direction for websites
Establish best practices around the use of data and analytics to inform marketing and campaign effectiveness and lead our overall approach to use of digital marketing agencies
General oversight and management of all digital initiatives for RPM properties and corporate channels, including but not limited to; websites, portals, SEO, paid search, ILS’, reputation management, Google web tools and social media
As needed, develop and manage all components of digital marketing campaigns, inclusive of ads, landing pages, copy, and other assets as applicable
Audit and manage all digital marketing campaigns created in-house or outsourced with vendor partners
Update training materials, guidelines and other documentation related to digital marketing systems
Provide expertise as needed to RPM clients in partnership with the in-house marketing associates and operations teams
Support business development efforts through digital marketing evaluation of prospective new properties and clients
Oversight and management of Google web tools for corporate and the property portfolio
As needed, engage with content management system to improve SEO through website back end settings (tagging, photo edits, copy, and other enhancements)
Communicate clearly all information attained through the follow up of reviews, leads, and marketing materials to the Management team, Marketing team, and Senior leadership in efforts to approve upon all of our expectations for our sales goals, employee development, and customer service goals
Qualification
Required
Bachelor's degree from four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience
Minimum of 2 years' experience with digital marketing (preferably Property Management Experience)
Proven track record of success in internet advertising and social media campaigns
Ability to analyze the market conditions online and respond accordingly
Preferred
Google certified is a plus
Benefits
Weekly pay for all associates working onsite at an apartment community
Comprehensive healthcare coverage available for all full-time, regular associates
Employer-paid employee assistance, mental health, and wellness programs
Ancillary benefits including critical illness, hospital indemnity, and accident insurance
401(k) with robust company match
Opportunities for professional development, career growth, and role-based learning plans
Diversity, Equity, Inclusion and Belonging (DEIB) and multiple Employee Resource Groups (ERG)
Paid time off plus floating holidays and volunteer days
Discounted Perks (Costco membership, movie tickets, health & wellness, entertainment & travel discounts)
Company
RPM Living
At RPM, we do real estate management differently. We exceed every need by attracting the industry's top talent.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Jason Berkowitz
Founder & CEO
Recent News
2025-12-05
2025-10-28
2025-10-16
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