Senior Growth Strategist, AI Apps jobs in United States
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System1 · 4 hours ago

Senior Growth Strategist, AI Apps

System1 is a company looking for a Senior Growth Strategist for their AI Apps team. The role involves building and executing growth strategies for early-stage AI subscription products, managing performance marketing campaigns, and collaborating with cross-functional teams to drive product growth.

AdvertisingAdvertising PlatformsContent CreatorsData VisualizationInformation TechnologyPredictive AnalyticsSoftware
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Comp. & Benefits

Responsibilities

Build and execute go-to-market growth strategies for early-stage products
Identify, validate, and scale high-impact acquisition channels, audiences, and creative angles
Launch and manage campaigns across Search, GDN, Meta, TikTok, YouTube, Native, and other paid platforms
Develop and run structured experiments to test messaging, funnels, and targeting hypotheses
Work directly with engineers or code yourself to wire up analytics, attribution, and conversion tracking (e.g., GA4, Mobile Measurement Partners (MMPs), Amplitude, etc.)
Analyze performance data and rapidly iterate on creative, targeting, landing pages, and funnel flows
Create and manage short-form video ads and other creative assets that drive conversions
Frequently collaborate cross-functionally with leadership, product managers and engineering leads to align growth efforts with product evolution

Qualification

Growth marketingPerformance marketingAnalytics toolsAd platform mechanicsExperimentationTechnical skillsCreative skillsCollaboration

Required

5-7 years experience driving growth for early-stage consumer products or startups
Deep, hands-on experience owning performance and spend in at least one major buying platform (e.g., Meta, Google Ads, TikTok, or programmatic)
Deep understanding of ad platform mechanics across Search, GDN, Social, Video, and Native
Strong technical skills — comfortable working with tracking pixels, APIs, scripts, and analytics tools
Proven track record of taking a product from 0→1, finding breakout opportunities, and scaling them into meaningful revenue
Obsessed with experimentation and able to manage rapid test-and-learn cycles, sharing results with high levels of leadership across multiple products
Creative, analytical, and adaptable — able to move seamlessly from strategy to execution

Benefits

Competitive salary + bonus + equity
Generous PTO + 11 company holidays
Open sick time
100% covered Medical, Dental, Vision for employees
401k with match
Health & Dependent Care Flex Spending Account
Paid professional development
Leadership & growth opportunities
Virtual company and team building events

Company

System1 fuses technology and science to identify & unlock consumer intent.

Funding

Current Stage
Public Company
Total Funding
$920M
Key Investors
Cannae HoldingsBofA SecuritiesCourt Square Capital Partners
2022-01-28Post Ipo Equity· $250M
2022-01-28Post Ipo Debt· $400M
2022-01-28IPO

Leadership Team

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Michael Blend
CEO, Chairman & Co-Founder
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Chuck Ursini
Co-Founder & Board
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Company data provided by crunchbase