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DreamWorks Animation · 1 month ago

Product Manager, Data & Analytics

2350 NW 117 Place, Miami, Florida

Full-time

Onsite

Senior Level

5+ years exp

NBCUniversal is one of the world's leading media and entertainment companies. The Product Manager – Data & Analytics will own the product-side data lifecycle for Universal+, ensuring privacy alignment, data governance, and trusted data across all sources.

AnimationFilmMedia and Entertainment

Growth Opportunities

No H1B

Responsibilities

Define and maintain event taxonomy, tagging plans, and data contracts across platforms (mobile/CTV/web), partner SDKs/APIs, attribution, and engagement platforms; version and document schemas

Establish data SLOs (Service Level Objectives) for coverage, accuracy, and freshness; run pre-/post-release instrumentation QA, reconciliations (e.g., entitlements vs. events), anomaly alerts, and a data defect log with SLAs (Service Level Agreements) to resolution

Define and monitor Quality of Experience (QoE) telemetry and thresholds (e.g., playback errors, start-up time, buffering, ad experience) and coordinate remediation with the Product Owner, QA, and partners/vendors

Partner with internal teams, vendors, and distribution partners to ensure implementations meet data requirements (identity/consent propagation, campaign/offer attribution, metadata mapping)

Own product requirements for attribution and lifecycle messaging data flows (link routing, campaign parameters, event pass-through, audience syncs) to ensure reliable downstream analytics

Run the data workstream plan and RAID (Risks, Assumptions, Issues, Dependencies); gate launches on data readiness (Definition of Ready/Done for tracking). Translate privacy policies (consent, retention/deletion, IRR—Individual Rights Requests) into technical requirements and tests

Publish validated datasets, lineage, and documentation; align on KPI definitions and data availability/freshness expectations; support ad hoc investigations into data integrity

Lead evaluations/PoCs for analytics, tag management, attribution, and observability/monitoring tools; manage integration roadmaps and deprecation/change control with partners and vendors

Ensure adherence to company data management standards, data deletion requirements, and data retention policies

Qualification

Product analyticsData product managementData governanceSQL familiarityAnalytics toolsBilingual English/SpanishEffective communicationDetail-oriented

Required

5+ years in product analytics, data product/program management, or technical program management for consumer apps/streaming

Hands-on experience defining tracking plans and validating telemetry via SDKs/tag managers; familiarity with multi-platform (mobile, CTV, web) data capture

Practical knowledge of analytics, attribution, customer engagement, tag management, data warehouse/ETL, and BI/visualization tooling

Proven delivery execution (plans, RAID, release gating) and excellent written/spoken communication with technical and non-technical stakeholders

Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered

Must be 18 years or older

Must be willing to submit to a background investigation

Must have unrestricted work authorization to work in the United States

Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program