PADNOS ยท 1 month ago
Marketing Analyst Intern
PADNOS is a full-service recycling company that offers internship programs for students to make an impact on sustainability. The Marketing Analyst Intern will support the marketing team by analyzing operational data from recycling centers to provide actionable insights that drive customer retention and engagement.
IndustrialRenewable Energy
Responsibilities
Trend Analysis: Track recycling center volume, visit frequency, and material trends across 23 locations
Customer Segmentation: Identify high-value and at-risk customers, including overlapping customer bases between nearby locations
Seasonal Index Development: Build seasonal performance indices by material category, customer type, and location to identify peak periods and marketing opportunities
Campaign Ideation: Collaborate with marketing and operations to outline potential campaigns for retention, reactivation, and customer engagement
KPI Development: Define and measure key performance indicators for marketing effectiveness, customer retention, and transaction growth
Data Visualization: Create dashboards, pivot tables, and reports summarizing key findings and campaign performance
Competitive and Market Insights: Research local recycling competitors and community trends to identify new opportunities for outreach
Qualification
Required
Pursuing a degree in Business Analytics, Data Science, or related field
Strong Excel skills (pivot tables, lookups, correlation analysis)
Comfortable interpreting large data sets and presenting findings clearly
Strong written and verbal communication skills
Preferred
Experience or coursework in data visualization tools (Power BI, Tableau, or similar)
Interest in sustainability, recycling, or environmental marketing a plus