Zip · 5 hours ago
Digital Events Marketing Coordinator (Contract)
Zip is a company focused on simplifying procurement processes for enterprises through their innovative platform. They are seeking a Digital Events Marketing Coordinator to manage and optimize their webinar programs, drive engagement, and enhance brand presence by collaborating with various teams and executing multi-channel promotional campaigns.
ComplianceEnterprise Resource Planning (ERP)FinanceInformation TechnologyProcurementSoftware
Responsibilities
Activate and support in managing a comprehensive webinar and content syndication (investments in sponsoring content across 3rd party partners/platforms) marketing strategies that aligns with our overall marketing goals
Collaborate with internal/external thought leaders and subject matter experts to develop engaging webinar topics, scripts, and presentations in addition to identifying the most effective content to promote (existing ebooks, reports, etc.) across content syndicates
Develop and execute multi-channel promotional campaigns (email, social media, website) to maximize attendance and engagement
Utilize audience insights to tailor content and messaging, ensuring relevance and value to attendees
Partner with sales to ensure generated leads are routed correctly and worked by representatives both pre-and post campaign activation
Leverage salesforce and Omni (reporting tool) to produce reporting for account mapping and campaign management. Monitor and analyze webinar performance metrics, providing actionable insights and recommendations for improvement
Create post-webinar follow-up strategies to nurture leads and convert attendees into customers
Maintain asana and/or other project management of event and webinar production
Qualification
Required
3+ years in experience in webinar marketing or digital marketing
Strong project management skills
Experience in webinar management
Excellent written and verbal communication skills
Proven ability to manage multiple projects and deadlines in a fast-paced environment
Analytical mindset with experience in data-driven decision making
Creative thinker with a passion for storytelling and audience engagement
Capable of thriving in a fast-paced setting with meticulous attention to detail
Preferred
Experience in project management software, event marketing or management, and sales management tools: Asana, Salesforce, webinar platforms, etc
Company
Zip
Zip is an intake and procurement orchestration platform that enables users to initiate purchase requests across the enterprise.
H1B Sponsorship
Zip has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2024 (9)
2023 (4)
2022 (4)
Funding
Current Stage
Late StageTotal Funding
$371.32MKey Investors
BondY CombinatorY Combinator Continuity Fund
2024-10-21Series D· $190M
2023-05-15Series C· $100M
2022-05-25Series B· $43.3M
Recent News
Digital Commerce 360
2025-12-30
Payments Dive
2025-12-20
Company data provided by crunchbase