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The Clorox Company · 4 days ago

Shopper Marketing Brand Manager - Amazon

Alpharetta, GA

Full-time

Hybrid

Senior Level, Lead/Staff

$107K/yr - $252K/yr

8+ years exp

The Clorox Company is committed to growth for both its people and brands. They are seeking a Marketing Manager to join the Amazon team, responsible for building and executing marketing plans and campaigns that drive sales and build market share on the Amazon platform.

ManufacturingMedical

H1B Sponsor Likely

Responsibilities

Develop and deploy a full-funnel media strategy across multiple brands; manage and optimize media budgets (>$30M) that deliver against sales, share, and spend efficiency targets

Partner with Amazon field sales team, Marketing, Cross-Functional, BU (Business Unit) brand teams, and Amazon to create retail media plans that deliver on BU and Amazon priorities and initiatives, and in particular, brand-building share growth plans

Lead retail media relationship with agency partners to implement, optimize, and report on Amazon campaigns

Build, refine, and improve plans using agency tools and internal metrics; develop proficiency in agency partners’ databases to understand retail media metrics (e.g. traffic, conversion, SOV, CPC, CTR, ROAS, and more) manage against KPIs, and develop actionable insights

Analyze, assess, and communicate campaign results to key stakeholders with a varying level of media knowledge

Support the Connected Customer Planning (CCP) process by integrating retail media plans into long-range plans; collaborate with sales team on Leading Edge Retailer (LER) meetings with leadership teams

Support the One Demand Planning (ODP) process by developing Full-Funnel Amazon plans in partnership with National Media that will create stronger connectivity to audience, tactical, and measurement plans

Develop deep knowledge base on brands’ business strategy, performance, category dynamics, objectives, opportunities for growth, and risks

Mine external digital best practices & incorporate into strategy and plans

Create learning plans to improve campaign performance and optimize media strategies and spend

Qualification

Retail media strategyData analyticsBrand marketingAmazon experienceCollaboration skillsCommunication skillsProactiveCreative thinkingResults-oriented

Required

Bachelor's degree in related field

8 plus years' experience in retail, media, and/or brand marketing for consumer brands

Strong collaboration skills to work with other functions, agencies, and outside partners

Highly versed in data analytics and developing insights

Strong communication and presentation skills

Ability to build relationships with senior leaders and manage media agency (AOR)

Proactive; influential; able to build and implement plans independently

Strategic and creative thinking balanced with strong business acumen

Thinks big picture

Results-oriented; able to complete assignments in a timely and accurate manner; ability to balance and prioritize multiple deliverables

Benefits

Robust health plans

Market-leading 401(k) program with a company match

Flexible time off benefits (including half-day summer Fridays depending on location)

Inclusive fertility/adoption benefits

Company

The Clorox Company

Glassdoor3.6

The Clorox Company (NYSE: CLX) is a leading multinational manufacturer and marketer of consumer and professional products.

Founded in 1913

Oakland, California, USA

5001-10000 employees

https://www.thecloroxcompany.com/

H1B Sponsorship

The Clorox Company has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (19)

2024 (12)

2023 (15)

2022 (21)

2021 (19)

2020 (11)