Foursquare · 2 months ago
Director of Insights
Foursquare is the leading independent location technology and data cloud platform, helping businesses connect the digital and physical worlds with precision and purpose. They are seeking a tech-savvy Director of Insights to partner with Sales and Customer Operations teams to drive measurement and attribution offerings, translating complex data into actionable insights that enhance advertiser success. The role involves collaboration across various teams and representing Foursquare in the marketing analytics community.
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Responsibilities
Partner with New Logo (Account Executives), Existing Business (Account Managers) sales teams and our Partner Managers managing our channel partnerships to develop and present data-driven insights that reinforce the value of Foursquare’s measurement and attribution solutions
Build and maintain scalable query templates and dashboards to support pre-sale insights and post-campaign storytelling
Translate complex statistical analyses into clear, visually compelling narratives that support sales pitches and renewals
Collaborate with Marketing & Enablement to standardize best practices for measurement storytelling across verticals (Retail, QSR, CPG, Auto, etc.)
Troubleshoot discrepancies and data integrity issues in campaign reporting; liaise with Product, Engineering, and Activation to ensure accurate and timely delivery
Conduct deep-dive analyses to explain performance variations, validate model outputs, and identify optimization opportunities
Provide consultative expertise to key clients on how to interpret Foursquare’s metrics versus industry benchmarks
Represent Foursquare as a measurement expert at client summits, trade conferences, and industry events
Collaborate with Marketing to publish white papers, case studies, and blog posts on advanced measurement methodologies and attribution innovation
Monitor industry trends (privacy, MMM, incrementally testing, retail media networks) and distill insights for internal education and external positioning
Partner closely with Data Science & Engineering to influence roadmap priorities based on client feedback and emerging needs
Work with GTM leadership to continuously evolve Foursquare’s measurement narrative and strengthen differentiation in the market
Qualification
Required
Bachelor's or Master's degree in Statistics, Data Science, Mathematics, Economics, Computer Science, or a related quantitative field
6+ years of experience in marketing analytics, measurement, or insights (preferably within agencies, client-side analytics teams, or ad tech)
Deep understanding of MMM, attribution models, lift studies, and campaign performance metrics
Proven ability to communicate complex analyses and insights to non-technical stakeholders, particularly Sales, Marketing, and client teams
Hands-on experience with SQL, Excel, or BI tools
Strong storytelling and presentation skills; confident in client-facing and industry-facing environments
Curiosity, rigor, and passion for uncovering insights that move the business forward
Preferred
Python/Pyspark a plus but not required
Benefits
Flexible PTO – take the time you need to rest and recharge
Comprehensive healthcare – industry-competitive medical, dental, vision, and life insurance
401(k) with company match – invest in your future with support from Foursquare
Family planning support – access fertility and family-building programs through Carrot
Growth Investment Program – funding and resources to support your personal and professional development
Tech setup – we’ll provide a company laptop and the essentials to help you get up and running smoothly
Hybrid work schedule – in-person collaboration on Tues/Wed/Thurs for hybrid roles (remote roles excluded)
Company
Foursquare
Foursquare is a location technology platform offering business solutions and consumer products through a deep understanding of location.
H1B Sponsorship
Foursquare has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (14)
2024 (19)
2023 (11)
2022 (15)
2021 (12)
2020 (23)
Funding
Current Stage
Late StageTotal Funding
$394.15MKey Investors
The Raine GroupUnion Square VenturesMicrosoft
2025-04-25Series Unknown· $3.8M
2019-05-31Series G· $150M
2018-10-02Series F· $33M
Recent News
Spark Capital
2026-01-05
Food+Tech Connect
2025-10-28
Company data provided by crunchbase