Apply on Employer Site

HP Hood LLC · 2 hours ago

Director, Category Management

Lynnfield, MA

Full-time

Onsite

Director/Executive

$175K/yr - $217K/yr

7+ years exp

HP Hood LLC is one of the largest and most trusted food and beverage manufacturers in the United States. The Director of Category Management is responsible for driving category vision, customer collaboration, and data-driven insights to unlock growth across multiple channels while leading the strategic development and execution of category plans.

Food and BeverageFood ProcessingOrganic

Comp. & Benefits

No H1B

Responsibilities

Develop and implement category management strategies to maximize brand and segment growth across multiple categories

Identify market opportunities, consumer trends, and competitive threats to inform portfolio and innovation strategies

Partner with brand marketing, sales, and insights to build shopper-centric plans that drive category expansion

Lead development of category visions, shelving strategies, and assortment recommendations to drive category and brand growth

Partner with Marketing and Innovation to provide insights into product development, pricing, and positioning

Serve as the lead strategic advisor for retail partners on category vision, shelving, assortment, and promotional strategies

Deliver compelling category growth stories using syndicated data (Circana & Nielsen), shopper insights and customer loyalty information

Build joint business plans with key retail partners to align brand priorities with customer/category strategies

Translate consumer, shopper, and marketplace data into actionable insights that drive assortment, pricing, promotion, and shelving recommendations

Leverage space planning tools and shopper analytics to influence category resets and maximize brand visibility

Measure category and customer performance against established KPIs, identifying opportunities to course-correct and optimize

Foster a high-performance culture of accountability, collaboration, and continuous improvement, which includes leading, coaching, and developing a team of category managers to elevate organizational capability

Champion a data-driven, shopper-first mindset across cross-functional teams, including the use of advanced analytics, digital tools, and relevant insights in category management

Foster collaboration with sales, marketing, trade, retail media and sales enablement to deliver cohesive marketplace execution

Qualification

Category ManagementCPG ExpertiseData AnalyticsLeadership SkillsSyndicated DataData VisualizationStrategic ThinkingConsumer Centric MindsetInnovative MindsetCommunication SkillsRelationship BuildingResults-OrientedCollaborative Leadership