Spotify · 1 month ago
Director of Sales, Emerging & Scaled (New Business)
Spotify is a leading audio streaming subscription service that transformed music listening. The Director of Sales (New Business) will define acquisition strategies, lead a sales team, and manage new business accounts to drive revenue growth across North America.
AudioCloud ComputingMusicMusic StreamingPodcast
Responsibilities
Define and evolve the New Business go-to-market strategy across the US and Canada, ensuring Spotify grows its footprint across under-penetrated verticals
Lead, coach, and inspire a high-performing sales team focused on outbound excellence, pipeline acceleration, and first-time advertiser conversion
Build a disciplined prospecting culture, guiding your team to identify, qualify, and convert new advertisers into long-term partners
Develop and operationalize scalable acquisition strategies, including outreach frameworks, vertical narratives, performance storytelling, and new business playbooks
Manage and grow a portfolio of new business accounts, uncovering scalable entry points across audio, video, and programmatic solutions
Collaborate closely with Marketing, Vendor team, Sales Enablement and Product to develop competitive positioning, pitch materials, and high-converting narratives
Cultivate and deepen relationships with agencies, brands, and emerging decision-makers across North America
Represent Spotify at key industry events and new business summits to elevate awareness and generate qualified demand
Oversee pipeline health, forecasting, and lead-flow visibility using Salesforce and internal tools
Partner with cross-functional teams to build data-backed pitches that articulate compelling return on investment for prospective advertisers
Monitor marketplace shifts, competitor activity, and advertiser pain points to continuously refine Spotify’s new business strategy
Own revenue and pipeline-generation goals, ensuring the team meets quarterly net-new revenue targets, outbound activity benchmarks, and advertiser onboarding milestones
Qualification
Required
You have a Bachelor's degree or equivalent experience is preferred
You have 10+ years of experience in the digital media space, 5+ years in managing a team. Ideally within New Business or acquisition-focused teams
You have a proven track record in building outbound strategies, driving pipeline growth, and accelerating first-time advertiser adoption in the US
You have deep knowledge of North America's digital advertising ecosystem across direct, programmatic, measurement, ad tech, and data
You have proven ability to lead meetings with multiple senior partners
You bring a robust network of agency and brand-direct decision-makers, with the ability to build relationships from scratch
You are in alignment with Spotify's values and a passion for Spotify products and marketing
You have excellent communication and presentation skills, with the ability to build trust with C-level clients by understanding their business needs
You have deep knowledge of digital advertising buying and ad tech platforms
You have competency in hiring, team building, and mentorship
Benefits
Health insurance
Six month paid parental leave
401(k) retirement plan
Monthly meal allowance
23 paid days off
13 paid flexible holidays
Paid sick leave
Company
Spotify
Spotify is a commercial music streaming service that provides restricted digital content from a range of record labels and artists.
H1B Sponsorship
Spotify has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (140)
2024 (117)
2023 (169)
2022 (259)
2021 (172)
2020 (115)
Funding
Current Stage
Public CompanyTotal Funding
$2.09BKey Investors
ValueAct CapitalManhattan Venture Partners (MVP)Goldman Sachs Investment Partners
2023-02-10Post Ipo Equity
2021-02-25Post Ipo Debt
2018-04-03IPO
Recent News
2026-01-09
Android Central
2026-01-09
Music Business Worldwide
2026-01-09
Company data provided by crunchbase