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Vitalograph · 1 month ago

Business Development Representative (East)

Greater Boston

Full-time

Onsite

Entry Level

1+ years exp

Vitalograph is a global leader in respiratory diagnostics and is seeking a Business Development Representative to support its growth strategy. In this role, you will connect with healthcare professionals, generate leads, and contribute to improving lung health worldwide.

Health CareMedical Device

Responsibilities

Build Sales Qualified Lead (SQL) pipeline: Qualify leads based on established criteria and frameworks, and nurture them through early stages of the sales pipeline

Target prospects: Proactively research, identify, and initiate conversations with potential leads through cold calls, emails, social selling (LinkedIn, etc.), and tools (like ZoomInfo) to build a robust SQL pipeline

Collaborate with Marketing and Sales: reports to the Director of Sales, but also works closely with the Marketing teams to ensure a seamless qualification and handoff of sales qualified leads – booking sales meetings is your primary goal

Act Fast: follows up on campaign leads, event/webinar attendees, and referrals with urgency

Manage the CRM: maintains accurate and up-to-date records of contacts, activities, lead stages and follow-up activities in the CRM

Build knowledge-base: maintains persona, product, and industry knowledge to effectively communicate our value proposition to prospects and customers

Deliver clear and compelling positioning: tailors messaging according to customer/prospect targets to drive interest in meetings

Report metrics: tracks key performance metrics, including calls made, emails sent, meetings booked, and opportunities created, and reports regularly to the marketing and sales teams

Qualification

Sales experienceCRM systemsResilienceCommunication skillsTime management

Required

Associate's degree in communications, business, marketing, or a related field is preferred; relevant experience may substitute for education

1-3 years of experience in sales, customer service, or a related role; preferably in the medical technology, software, or healthcare industry

Skilled communicator: you're an extremely clear and direct communicator, take a consultative approach to conversations, and have excellent verbal and written communication skills

Confident: you are comfortable speaking on the phone to prospects from different industries, territories, and job levels

High energy: you're comfortable with outreach tactics such as cold calling, emailing, and networking using social channels and professional connections

Strong time management and organization skills: you have an aptitude for working autonomously, taking initiative, and making the best use of your day to drive your personal success

Resilient: you find the fun in a good challenge and are solution-oriented, coming to the table with solutions when faced with adversity or challenges