Harte Hanks · 1 month ago
Win-Back Business Development Representative (BDR)
Harte Hanks is a global marketing services firm specializing in multi-channel marketing solutions. They are seeking a high-energy Win-Back Business Development Representative (BDR) to focus on re-engaging former customers and executing strategic outreach campaigns.
AdvertisingConsultingCustomer ServiceData VisualizationDirect MarketingMarketing
Responsibilities
Re-Engage Past Customers: Outreach to declined and churned accounts and previously engaged prospects
Strategic Outreach: Execute multi-channel campaigns (calls, emails, social) to reintroduce the value proposition and address past objections
Account Research: Understand churn reasons, competitor positioning, and current business needs
Collaborate Across Teams: Partner with internal teams to align on messaging, offers, and retention strategies
CRM Management: Maintain accurate records of outreach, feedback, and progress in the CRM system such as Salesforce and Outreach
Qualification
Required
1–3 years of experience in outbound business development, sales development, or a similar customer-facing role
Proven success in prospecting and breaking into net new accounts using creative, multi-channel outreach
Competitive and goal-oriented mindset with a strong desire to succeed
Excellent written and verbal communication skills
Adaptable and comfortable navigating ambiguity in a fast-paced, evolving sales environment
Experience with CRM and sales engagement tools such as Salesforce, Outreach, ZoomInfo and LinkedIn Sales Navigator
Self-starter with strong time management, organizational, and prioritization skills
Applicants must have fluent or native English
Preferred
Passion for technology and the ability to understand the B2B tech market
Focused on and motivated by bringing value to the company and your own personal growth
Constantly willing to learn, dedicated and resilient
Digital savvy representative that can become the new Brand Ambassador
Company
Harte Hanks
Harte Hanks is a global marketing firm that specializes in helping brands win attention, build trust, and earn loyalty.
Funding
Current Stage
Public CompanyTotal Funding
$54.9MKey Investors
Texas Capital BankWipro
2025-06-24Post Ipo Debt
2021-12-21Post Ipo Debt· $25M
2020-07-10IPO
Recent News
2025-11-11
2025-11-10
UPSTATE BUSINESS JOURNAL
2025-10-24
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