Anthropologie Weddings · 1 month ago
URBN Digital Optimization Specialist
US-PA-Philadelphia
Full-time
Onsite
Entry, Mid Level
2+ years expAnthropologie Weddings is part of URBN, a leading global retailer dedicated to delivering personalized, data-driven campaigns. The Digital Optimization Specialist will be responsible for developing A/B test experiences and working closely with cross-functional teams to drive and measure improvements across digital properties.
E-CommerceFashionRetailWedding
Responsibilities
Develop various complex user experiences on our websites via our A/B testing platform based on defined use cases and specifications
Work closely with Brand, Product, and Engineering partners to ensure tests built are aligned with product strategies, business goals, and best practices; act as a SME for all site A/B testing capabilities
Develop and execute thorough QA plans for any tests built
Oversee the daily management and optimization of data signals to marketing and analytics partners (e.g., Google, Meta, etc.) from our digital properties
Ensure all data attributes are accurate, updated, and aligned with communicated business requirements
Partner with engineering teams to QA changes as they are made
Troubleshoot and support the resolution of issues relating to data signal errors, changes, bugs, etc
Develop automated methods to monitor and audit the quality of data originating from our digital properties
Qualification
Required
Bachelor's degree in software engineering, analytics, data science or related field
2+ years' experience building website user experiences for experimentation
Familiarity with tag management platforms and various related tooling
Proficient with JavaScript, CSS, and other relevant programming languages to build new front-end user experiences in A/B testing platforms (e.g., SiteSpect, Monetate, Optimizely, or others)
Ability to analyze business and technical requirements, translating those into actionable development tasks to execute
Strong foundational knowledge of data collection strategies and best practices
Strong attention to detail, with a focus on accuracy and consistency in all tasks
Ability to catch discrepancies and errors before they impact users
Excellent communication skills and the ability to prioritize tasks cross-functionally with various teams and stakeholders
Properly translate technical details into clear, actionable objectives
Strong troubleshooting skills to resolve issues related to errors, data discrepancies, or platform compliance quickly and efficiently
Preferred
Advanced experience (custom code writing) with tag management tools (e.g., Tealium, Google Tag Manager, or others)
Benefits
Medical
Dental
Vision
PTO
Generous employee discounts
Retirement savings
Much more
Company
Anthropologie Weddings
A wedding destination, exclusively from Anthropologie Anthropologie Weddings is a destination for the bride in search of uniquely beautiful ways to celebrate a uniquely beautiful love story.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase