Sr. Manager, Social Media jobs in United States
cer-icon
Apply on Employer Site
company-logo

NRG Energy · 4 hours ago

Sr. Manager, Social Media

NRG Energy is a dynamic company that encourages employee growth and career development. They are seeking a creative and strategic Senior Social Media Manager to lead corporate social media efforts by developing and managing an impactful social media strategy and collaborating with various teams to drive audience engagement.

EnergySolarWind Energy
check
Comp. & Benefits
check
H1B Sponsor Likelynote

Responsibilities

Develop, manage, and execute corporate social media strategy
Serve as primary liaison between corporate stakeholders and NRG’s social audience, ensuring consistent messaging, timely updates on events and promotions, and alignment across social channels
In partnership with other NRG teams, create content by proactively story-mining across the enterprise
Manage content calendar for all social activations on corporate channels
Collaborate with creative team and corporate stakeholders to produce assets or copy
Notify leadership and monitor any breaking, crisis, or urgent need-to-know industry or company news
Continuously measure and optimize analytics while establishing benchmarks and recommending future strategies or tactics
Address community management including customer questions or comments as needed
Develop social media guidelines and engagement tactics for employees

Qualification

Social media strategyContent developmentCommunity managementAnalytics measurementCopywriting skillsProgram managementEnergy industry experienceCross-functional collaborationCreative thinking

Required

Bachelor's degree in marketing, communications, English, or similar field, or 7 years of relevant experience
5-7 years of experience with social media strategy and planning, content development and production
Ability to work cross-functionally and independently in a fast-paced environment
Proven track record of success in developing social media programs for premium brands, and management of social media communities, with responsibilities in day-to-day management, growth strategies, measurement, engagement campaigns and content strategy
Knowledge of the latest trends in social media marketing, sharing insights with the team and serving as an expert advisor within the organization
Experience in managing and measuring a variety of ongoing events or campaign-specific social demand generation programs
Exceptional copywriting and communication skills
Strong program management skills with high attention to detail
Broad business understanding, strong analytical abilities, and critical, creative thinker
Collaborative and team-oriented
Driven, motivated, positive, enthusiastic, and energetic

Preferred

Energy industry experience preferred but not required

Company

NRG Energy

company-logo
NRG Energy is an integrated power generation and supply firm that offers offsite solar, wind power, and smart grid retail services.

H1B Sponsorship

NRG Energy has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (31)
2024 (19)
2023 (25)
2022 (14)
2021 (9)
2020 (25)

Funding

Current Stage
Public Company
Total Funding
$6.99B
Key Investors
Public Utility Commission of Texas
2025-09-24Post Ipo Debt· $4.9B
2025-08-04Post Ipo Debt· $216M
2024-10-16Post Ipo Debt· $1.88B

Leadership Team

leader-logo
Lawrence S Coben
President, CEO and Chair of the Board
linkedin
leader-logo
Anne C Schaumburg
Lead Independent Director
Company data provided by crunchbase