Virtual Rockstar Careers · 1 month ago
Lead Generation & Marketing Specialist \- Virtual Assistant
United States
Full-time
Remote
Entry, Mid Level
$6/hr - $7.50/hr
2+ years expVirtual Rockstar is hiring a full-time Lead Generation & Marketing Specialist for a coaching business focused on helping women overcome burnout and lead authentically. The specialist will engage and nurture leads through various platforms, manage email marketing campaigns, and ensure a professional experience for prospects.
Staffing & Recruiting
Responsibilities
Generate qualified leads through LinkedIn, Instagram, and TikTok outreach
Initiate and maintain warm, authentic conversations that reflect the brand’s voice and values
Track and organize all leads in Go High Level to ensure consistent follow-up
Schedule and manage consultation calls on the client’s calendar
Follow up with warm leads via DM or email to guide them toward booking sessions
Support paid ad lead flow and ensure leads are properly tagged and nurtured through automations
Manage and schedule daily email campaigns and automations in Go High Level
Maintain and update pipelines, automations, and workflows to support lead nurturing
Assist with social media scheduling and light content editing for Reels, Shorts, and TikToks
Help repurpose long-form content (videos, blogs, or livestreams) into shareable social assets
Track engagement metrics and provide reports on lead activity, conversions, and campaign performance
Keep Go High Level CRM clean, updated, and well-organized
Create and refine workflows to streamline lead management and client communication
Monitor campaign analytics and provide actionable insights for optimization
Respond promptly and warmly to messages, comments, and email inquiries
Provide light customer support to guide clients through milestones and next steps
Maintain a tone that is professional, compassionate, and aligned with the brand’s values
Qualification
Required
2+ years of experience in lead generation, digital marketing, or customer engagement
Proficiency with Go High Level (GHL) required
Strong written and verbal English communication skills
Excellent organizational skills with keen attention to detail
Experience managing social media (especially Instagram, TikTok, and LinkedIn)
Comfortable with basic content editing (Canva, Descript, or similar tools)
Familiarity with email marketing, CRM management, and workflow automations
Emotional intelligence and empathy — must enjoy connecting with people genuinely
Self-starter who can take initiative and thrive in a collaborative, creative environment
Benefits
Competitive salary commensurate with experience.
Opportunities for professional development and growth.
Work in a dynamic and supportive team environment.
Make a meaningful impact by helping to build and strengthen families across the globe.
Company
Virtual Rockstar Careers
Are you a skilled virtual assistant looking for rewarding opportunities to showcase your talent and expertise? Look no further than Virtual Rockstar! Virtual Rockstar is a community of dedicated professionals committed to excellence, integrity, and collaboration.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase