Director of Field Marketing jobs in United States
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Improveit Home Remodeling · 1 month ago

Director of Field Marketing

positionLouisville, KY
timeFull-time
remoteOnsite
seniorityLead/Staff, Director/Executive
date5+ years exp

Improveit Home Remodeling is a 35-year industry leader in home improvement, known for high-quality products and an unmatched customer experience. They are seeking a proven Director of Field Marketing to oversee lead generation efforts in the Charlotte market, focusing on building and leading a team that drives high-quality leads to the sales organization.

Home ImprovementHome RenovationHome ServicesReal Estate

Responsibilities

Build, lead, and develop a high-performing team of field marketers, event specialists, and canvassing leaders
Execute and optimize all local field marketing programs — home shows, retail events, partnerships, and door-to-door initiatives
Achieve and exceed weekly and monthly lead generation targets
Partner closely with Sales Leadership to ensure lead quality, conversion rates, and performance alignment
Manage staffing, scheduling, and logistics for all local marketing operations
Track performance metrics and implement data-driven improvements
Drive motivation, culture, and accountability within the Charlotte marketing team
Act as a brand ambassador for Improveit in the local community

Qualification

Field marketing experienceMetrics-driven performanceTeam leadershipEvent managementCoaching skillsCommunication skillsOrganizational skillsProblem-solving skills

Required

5+ years of experience in field marketing, canvassing, or events leadership
Demonstrated success leading and scaling local teams
Proven ability to hit aggressive performance targets in a metrics-driven environment
Strong leadership, coaching, and communication skills
Excellent organizational and problem-solving abilities
Willingness to work evenings and weekends as needed for events and canvassing operations

Preferred

home improvement or consumer-facing preferred

Benefits

Full benefits package (medical, dental, vision, 401k)
Leadership training and career advancement opportunities

Company

Improveit Home Remodeling

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Improving your home shouldn't complicate your life.
dateFounded in 1989
location
Columbus, Ohio, USA
people-size51-200 employees
web-link
http://improveitusa.com

Funding

Current Stage
Growth Stage

Leadership Team

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Brian Leader
CEO
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Company data provided by crunchbase