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DEPT® · 4 hours ago

Senior, Influencer Manager

San Francisco, CA

Contract

Hybrid

Mid, Senior Level

$65K/yr - $90K/yr

3+ years exp

DEPT® is a Growth Invention company that helps ambitious brands grow faster through technology and marketing. They are seeking a Senior Influencer Marketing Manager to design and lead influencer strategies and campaigns, engaging creators to drive business goals while managing partnerships and financial aspects of the role.

AdvertisingBrand MarketingDigital MarketingInternetMarketing

No H1B

Responsibilities

Collaborating with DEPT’s Director, Influencer Marketing to understand senior client’s vision and needs for influencer marketing programs

Ability to participate in the new business process, creative concepting of programs, understanding and pitching DEPT’s influencer offering

Support day-to-day account management including influencer outreach, contracts, and budget management

Partnering with production and creative teams to infuse creator thinking into overarching concepts and pitches

Overseeing and authoring talent recap reports for clients, in collaboration with senior managers

Collaborating on creative brief creation for talent

Briefing talent on specific projects and answering any questions

Sourcing new, diverse and innovative creators

Presenting casting recommendations to brands based off data and creative strategy

Managing initial outreach and ongoing communication

Maintaining positive and communicative relationships

Maintaining internal talent databases and trackers

Establishing and maintaining relationships with key talent agencies and talent managers

Coordinating all final deliveries and managing timelines efficiently, in collaboration with senior management

Distributing all necessary briefs

Client facing communication

Organizing of all legal and financial paperwork

Monitoring influencer content to ensure compliance with brand voice and guidelines

Monitoring the success of campaigns across all influencers and updating data reports regularly

Ability to manage multiple programs across multiple clients at a given time (typical workload will be across 5 – 7 projects)

Developing and updating roster of preferred talent and partnerships

Distributing contracts and aiding with talent negotiations

Frequent communication with legal teams

Developing and maintaining relationships with key talent agencies and representatives

Distributing budgets accordingly across campaigns, with oversight and counsel from senior management

Acting as a mediator between legal and talent management

Seeing through the invoicing process

Qualification

Influencer marketingCasting creatorsClient engagementSocial media platformsBudget managementContract negotiationProject managementData reportingCommunication skillsOrganizational skills

Required

3+ years of work experience in casting, influencer marketing or related social media field

Deep knowledge of all major social platforms (TikTok, Meta, YouTube, Pinterest, Twitter, Snapchat)

Solid understanding of tools such as CreatorIQ and Tagger

Experience working in a marketing, advertising, or talent agency setting

Experience working directly with clients and brands

Experience navigating creator partnerships

Extensive experience casting and vetting creators

Experience working in a social media based role

Familiarity with contracts or legal communication

Strong communication skills

Knowledge of the expanding creator landscape

Knowledge of creator and influencer performance benchmarks and metrics

Experience managing production elements of an influencer or creator campaign

Experience managing and coordinating projects in a fast-paced environment

Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials

Experienced in owning and managing talent budgets and pricing strategies