B2B Enterprise Global Marketing Lead jobs in United States
cer-icon
Apply on Employer Site
company-logo

Lenovo · 3 hours ago

B2B Enterprise Global Marketing Lead

Lenovo is a global technology powerhouse focused on delivering Smarter Technology for All. The B2B Enterprise Global Marketing Lead will lead global marketing efforts for Motorola’s Enterprise business, working closely with senior stakeholders to develop brand strategies and drive growth in the enterprise mobility space.

ComputerConsumer ElectronicsElectronicsHardwareMobileWearables
check
H1B Sponsor Likelynote

Responsibilities

Lead the development of the global marketing B2B communication brand strategy
Strengthen brand awareness, consideration, and purchase intent for Motorola’s B2B proposition
Work closely with geographies, sales product teams to develop an enterprise brand strategy and communication approach that is relevant for each market needs
Analyze new business opportunities and the marketing strategy needed to succeed within them
Collaborate with the Motorola global regional team including PR, Digital, Brand, Retail marketing
Rally win internal support for conceptual ideas, marketing go to market plans, propositions, and strategies
Manage, administer, and track all B2B marketing budgets
Motivate and challenge agency resource
Drive innovation/disruption with a challenger mindset

Qualification

B2B marketing experienceBrand strategy developmentCampaign developmentDigital advertisingCRM proficiencyChannel customer marketingInfluencing skillsInnovative thinkingTeam leadershipCollaboration

Required

At least 8+ years marketing communication experience with significant exposure to B2B hardware, software or services marketing
Bachelor's degree (or equivalent practical experience)
Proficient with marketing activities including brand strategy and planning, campaign development, sell-in propositions, development of training materials, traditional and digital advertising, web development, CRM, social media, transcreation, and budget development and control

Preferred

Excellent understanding of channel customer marketing
Team leader with experience in a matrixed brand management structure, and of working successfully across borders and cultures
Ability to influence and follow through successful plans within large, dynamic organizations
Prior experience in marketing products or services to IT decision makers, channel marketing would be preferred
Team player that leads by example, motivates and inspires
Develops strong business relationships, and collaborates with all levels of an organization
Accomplished idea-generator who can push teams to find new and innovative ways to maximize available resources

Company

Lenovo Group is a computer technology company that manufactures personal computers, smartphones, televisions, and wearable devices.

H1B Sponsorship

Lenovo has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (76)
2024 (52)
2023 (75)
2022 (82)
2021 (58)
2020 (67)

Funding

Current Stage
Public Company
Total Funding
$3.35B
Key Investors
Alat
2025-01-08Post Ipo Debt· $2B
2024-04-01Post Ipo Debt· $500M
2017-10-03Post Ipo Equity· $500M

Leadership Team

leader-logo
Yang Yuanqing
Chairman & CEO
linkedin
leader-logo
Greg Huff
CTO, CSO, and SVP of Development, Quality, and Customer Care, Infrastructure Solutions Group
linkedin
Company data provided by crunchbase