OneStream Software · 1 month ago
Senior Brand Activation Specialist
United States
Full-time
Remote
Senior Level
$78K/yr - $98K/yr
5+ years expOneStream Software is a company that empowers finance teams to leverage data for strategic decision-making. The Senior Brand Activation Specialist is responsible for developing and executing brand activation initiatives, managing campaigns, and ensuring brand consistency across various channels.
Artificial Intelligence (AI)FinanceFinancial ServicesInformation TechnologySoftware
No H1B
Responsibilities
Develop and implement brand activation strategies to enhance brand visibility and awareness
Ensure brand alignment across all events, communications, and promotional activities
Organize brand activation events, from exclusive roundtables to large complex conferences
Regularly monitor industry trends and competitor strategies to ensure the brand remains relevant and competitive
Manage relationships with agencies, press, and other stakeholders
Coordinate with internal and external stakeholders across various departments to ensure brand consistency
Report metrics on performance regularly. Monitor brand performance metrics and report insights to senior leadership
Maintain relationships with 3rd-party vendors and venues for event planning/logistics
Design and lead the execution of brand activation campaigns to drive brand awareness, engagement, and retention
Collaborate with product, sales, and marketing teams to align brand activation strategies with product launches and key brand moments
Partner with the marketing and creative teams to create on-brand and on-strategy assets for campaigns, including digital, social media, experiential, and in-store activations
Oversee campaign timelines, budgets, and deliverables to ensure timely and on-budget execution
Act as the brand’s voice and advocate in cross-departmental meetings, ensuring consistency in brand messaging and visuals
Work closely with analytics and insights teams to monitor the success of brand activation initiatives, utilizing data to inform future campaigns
Research and develop strategic plan to promote the OneStream brand through strategic sponsorships
Negotiate contracts and deals on behalf of OneStream
Manage relationships with all vendors involved in the project, ensuring deliverables are met on time and within budget
Coordinate all event-related activities, including logistics, marketing, and communications
Oversee event execution (in-person and virtual), ensuring all aspects of the event align with brand messaging and goals
Report on project progress, providing insights and updates to senior leadership
Manage relationships with key stakeholders, including executives, external partners, and sponsors
Plan and execute events, both in-person and virtual, that align with the initiative’s mission and goals
Oversee the development of marketing materials and communications related to the initiative
Ensure consistent and impactful brand messaging throughout the initiative
Qualification
Required
Bachelor's degrees in marketing or business administration, or other relevant discipline
Demonstrated knowledge of the organization's core business process and operations
5-6 years of marketing B2B experience, SaaS preferred
Proven track record in successfully managing and executing large-scale campaigns and events
Familiarity with marketing software and analytics tools (e.g., Salesforce, Asana, HubSpot, Tableau, etc)
Ability to prioritize business issues and deliver solutions in a fast-paced environment
Superior communication skills, including obtaining support from senior and executive-level management
Demonstrated project management experience
Experience managing budget from multiple projects
Strong written and oral communication skills
An entrepreneurial mindset and take ownership of business development
Track record of success at time management and stakeholder management
Strong team player
Benefits
Vision
Medical
Life
Dental
401K
Excellent Medical Plan
Dental & Vision Insurance
Life Insurance
Short & Long Term Disability
Vacation Time
Paid Holidays
Professional Development
Retirement Plan
Company
OneStream Software
OneStream Software is an independent software company that develops a financial planning and analysis software.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$665MKey Investors
D1 Capital Partners
2026-01-06Private Equity
2026-01-06Acquired
2024-11-14Post Ipo Secondary· $465M
Leadership Team
Tom Shea
Chief Executive Officer
Craig Colby
President - Co-founder
Recent News
Sourcery
2026-01-15
2026-01-11
2026-01-09
Company data provided by crunchbase