Block · 1 month ago
Senior Product Manager, Engagement
Block is a technology company focused on increasing access to the global economy. The Senior Product Manager, Engagement will be responsible for driving seller engagement through strategic initiatives and cross-functional collaboration, ensuring that sellers derive maximum value from Square's offerings.
Financial Services
Responsibilities
Define and execute the strategy to increase daily, weekly, and monthly active seller engagement - both with business owners and with the staff running the business
Identify key seller moments (e.g., first invoice, second payment, first sale with hardware) and optimize for repeat usage to help sellers get maximum value from Square
Build systems that drive cross-sell and attachment to advanced payments products, banking offerings, and SaaS tools through in-product handoffs and seller communications
Leverage ML and segmentation to target sellers with the right products and message at the right time
Define the metrics and health scores that best predict long-term value and retention
Run A/B tests across touchpoints (POS systems, backoffice dashboard, etc. and across web, app, and other channels) to increase engagement KPIs
Partner with Activation, Monetization, and Product Marketing to build an end-to-end seller journey that is delightful and useful for Square’s more than 4M sellers
Represent the Engagement pillar in cross-functional planning and ensure seller outcomes are central to product roadmaps
Influence leadership on investment prioritization to scale high-performing engagement loops that turn new sellers into highly engaged and productive sellers on Square
Qualification
Required
10+ years of product management experience, with a track record of driving engagement in SaaS, marketplace, or fintech
Experience leading activation, retention, and/or overall growth teams
Strong analytical skills and A/B testing experience
A systems thinker who can balance platform investments with tactical wins
Ability to influence cross-functional teams and senior leadership
A passion for helping sellers succeed and become loyal Square customers
Benefits
Remote work
Medical insurance
Flexible time off
Retirement savings plans
Modern family planning
Company
Block
Block is one company built from many blocks, all united by the same purpose of economic empowerment.
H1B Sponsorship
Block has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
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Trends of Total Sponsorships
2025 (257)
2024 (253)
2023 (260)
2022 (297)
Funding
Current Stage
Late StageRecent News
Morningstar, Inc.
2024-11-14
Business Journals
2024-04-05
2024-03-08
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