The Clorox Company · 7 hours ago
Omni Shopper Insights Lead
Pleasanton, CA
Full-time
Hybrid
Mid, Senior Level
$128K/yr - $252K/yr
7+ years expThe Clorox Company is committed to growth for its people and brands. The Omni Shopper Insights Lead will blend eCommerce analytics, shopper insights, and storytelling to drive growth by understanding and influencing shopper behavior across various platforms.
ManufacturingMedical
Responsibilities
Omni-Commerce Insights (Amazon priority + key .Coms)
Partner with Amazon customer teams, and BU marketing teams to decode shopper behavior and identify drivers of attraction, conversion, retention, and S&S loyalty
Leverage Stackline, AMC, and other eCommerce analytics platforms to connect shopper actions to business outcomes
Institutionalize a unified omni path-to-purchase model as the Sales Omni standard
Recommend and lead ad-hoc Shopper insight surveys that lay the foundation for illuminating the Shopper across Clorox categories and brands within eCommerce
Shape Amazon-specific shopper strategies that elevate commercial conversations and strengthen JBPs
Online Shopping Behavior Insights (Cross-Retailer POVs)
Map the modern eCommerce shopping journey across Amazon, Walmart.com, Kroger.com, Chewy, Petco, Target.com, and Dollar.com
Decode triggers such as branded vs. unbranded search, need-state-driven navigation (e.g., odor, dust, tracking), and competitive switching
Identify migration patterns across retailers and digital ecosystems
Illuminate factors that increase S&S propensity and online loyalty
Translate digital shelf analytics into recommendations that improve findability, search rank, click-through, and content clarity
Loyalty, Repeat, & Cohort Behavior
Partner with internal teams to unlock, repeat purchase analytics and drivers of loyalty
Identify triggers of attrition and moments that strengthen retention
Build retailer-specific loyalty and repeat-play strategies for Amazon and priority .Coms
Digital Shelf Intelligence (Insight + Retail Media Integration)
Synthesize insights across Stackline, AMC, Scintilla, Numerator, Circana, and retail media analytics
Identify friction points for shoppers across Clorox categories
Identify best in class digital shelf partners to lead focused insight work across prioritized customer teams (Amazon, Walmart and Chewy)
Custom Research + Ad Hoc Shopper Studies
Lead ad hoc insight work, including short surveys, qual tasks, rapid digital tests, and shopper decision experiments to answer real-time questions
Integrate custom research with platform analytics to build a holistic, insight-rich narrative
Cross-Functional Partnership & Influence
Translate insights into compelling stories for Amazon teams, key .Com customer teams, BU Marketing, Category Leadership, and Retail Media
Present clear, concise narratives that influence senior leaders and customer decision-makers
Arm Sales Directors with retailer-specific insights that unlock Sell-In and JBP conversations
Partner with Category Leadership to connect shopper insights to physical + digital aisle logic
Help scale predictive insights and automation with Data Science partners
Qualification
Required
7–10+ years in a combination of: Primary Ad-Hoc Shopper Insights, qualitative and quantitative methods
eCommerce & retail commerce analytics
Data analytics / data science
Retail media insights
Digital shelf analytics
Deep expertise in Stackline (Beacon/Atlas) and Amazon Marketing Cloud
Strong working knowledge of Circana, Numerator, NielsenIQ; Scintilla familiarity is a plus
Experience synthesizing data across transactional, behavioral, competitive, and media sources
Lead, design and work with partners for quick-turn surveys and ad hoc shopper research
Fluency with AI tools for insight synthesis, journey mapping, and automation
Strong PowerPoint, Excel, PowerBI, and data visualization capabilities
Ability to simplify complexity and craft compelling narratives for senior stakeholders
Experience influencing Sales, Marketing, and Retail partners
Strong interpersonal and stakeholder management skills
Comfortable testing, iterating, operating in ambiguity, and thinking end-to-end
Builder, excited to create and scale a new capability
End-to-end thinker, sees journeys, not isolated data points
Bias for action, progresses quickly, even with imperfect data
Benefits
Robust health plans
Market-leading 401(k) program with a company match
Flexible time off benefits (including half-day summer Fridays depending on location)
Inclusive fertility/adoption benefits
Company
The Clorox Company
The Clorox Company (NYSE: CLX) is a leading multinational manufacturer and marketer of consumer and professional products.
5001-10000 employees
H1B Sponsorship
The Clorox Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (19)
2024 (12)
2023 (15)
2022 (21)
2021 (19)
2020 (11)
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-01-13IPO
Leadership Team
Kirsten Marriner
Executive Vice President, Chief Administrative Officer
Adam Pettler
Open Innovation Leader
Recent News
2025-12-05
MarketScreener
2025-11-05
Company data provided by crunchbase