One Model · 3 weeks ago
Senior Marketing Designer
United States
Full-time
Hybrid
Mid, Senior Level
$90K/yr - $110K/yr
6+ years expOne Model is a people analytics platform that focuses on enabling great companies to make informed talent decisions. The Senior Marketing Designer will be responsible for developing and maintaining the company’s visual brand, creating a cohesive design system, and supporting various marketing initiatives to enhance the company's presence in the HR and People Analytics space.
AnalyticsArtificial Intelligence (AI)Business IntelligenceData GovernanceData VisualizationEnterprise SoftwareGenerative AIHuman ResourcesPredictive AnalyticsSaaS
Responsibilities
Own and evolve One Model’s visual identity across web, campaigns, social, events, sales collateral, and OOH
Translate our 2024 brand guidelines into a practical design system, including typography, color, illustration, iconography, data visualization, and layout rules
Build and maintain shared design libraries and templates (e.g., in Figma) that enable fast, on-brand execution across the marketing team
Serve as the “keeper of the brand” by reviewing high-impact assets before launch and coaching teammates and vendors on brand usage
Design end-to-end campaign asset suites: ads, social graphics, eBooks, one-pagers, infographics, event materials, and presentation templates
Partner with Content and Product Marketing to turn complex People Analytics concepts into clear, compelling visual stories
Support field and event marketing with on-brand booth experiences, signage, handouts, and executive-ready decks
Develop reusable visual patterns for recurring programs while leaving room for creative experimentation
Collaborate closely with the Director of Growth on website and landing page design, from new high-intent pages to campaign microsites
Turn static assets (e.g., infographics, PDFs, data visuals) into elevated interactive experiences such as scrollytelling pages, interactive charts, and lightweight product stories
Design with conversion and usability in mind, applying sound UX and responsive design fundamentals
Partner with developers or no-code tools to ensure designs are implemented accurately and perform well
Identify and propose new visual formats that help One Model stand out in the HR and People Analytics space (motion, short-form video frames, interactive tools, OOH concepts, etc.)
Experiment with fresh ways to visualize workforce data and benchmarks so they feel accessible and engaging to CHROs and People Analytics leaders
Bring inspiration from design, culture, and SaaS marketing into our campaigns, proactively pitching visual concepts and testing new approaches
Partner with Growth Marketing, Product Marketing, and Field Marketing from the planning stages of campaigns, not just at the asset-production stage
Support Sales and Customer Success with high-value decks and collateral that tell a clear, visual story for executive buyers
Coordinate with external agencies and freelancers when needed, providing briefs, feedback, and quality control
Lead and mentor future design hires and contractors, setting quality standards, giving clear feedback, and helping them work within (and improve) the One Model brand system
Help improve how the broader team scopes, reviews, and gives feedback on creative work
Work with the Director of Growth to understand how creative impacts performance across channels (CTR, conversion, engagement, time on page)
Use data and qualitative feedback to refine layouts, messaging hierarchy, and visual approaches
Document learnings and best practices to evolve our creative standards over time
Qualification
Required
6–9 years of experience in brand/marketing design, ideally in B2B SaaS or complex enterprise products
Portfolio shows strong brand systems work, thoughtful typography, and a mix of campaign and web design
Experience designing websites and landing pages with an understanding of responsive design, accessibility, and user flows
Able to turn guidelines into scalable systems—components, templates, and patterns that keep work consistent without killing creativity
Comfortable presenting work, explaining design decisions to non-designers, and incorporating feedback while protecting core principles of the brand
Proficiency with Canva and Adobe Creative Cloud (Illustrator, Photoshop, InDesign)
Able to move comfortably between concepting big campaign ideas and shipping a high volume of day-to-day assets
Highly organized self-starter who thrives in a fast-paced, remote-first environment and can manage multiple projects and stakeholders
Preferred
Exposure to Hubspot, Webflow, Framer, or similar tools is a plus
Benefits
Flexibility to work remotely, collaborating with colleagues globally.
A friendly, inclusive, and respectful workplace culture.
The opportunity to contribute significantly to a young company and team.
Generous compensation and attractive performance pay structure.
Company
One Model
One Model unifies HR data and delivers powerful people analytics to drive smarter workforce decisions.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$44.82MKey Investors
Riverwood Capital
2023-08-07Series B· $41M
2020-04-15Series A
2017-11-01Seed· $3.7M
Leadership Team
Chris Butler
Founder and CEO
David Wilson
Co-Founder & COO
Recent News
2025-06-30
Business Wire
2025-04-17
Company data provided by crunchbase