Starcom · 4 hours ago
Manager, Programmatic Media
New York, NY
Full-time
Hybrid
Mid Level
$74K/yr - $116K/yr
3+ years expStarcom is a global communications planning and media leader with a history of over 80 years. The Manager of Programmatic Media is responsible for strategic planning and execution of campaigns for assigned clients, while also training and guiding Programmatic Analysts in optimization strategies and best practices.
AdvertisingBrand MarketingMarketing
Responsibilities
Effectively communicate digital strategies and rational for tactical approaches for each campaign
Execute, manage, and optimize online biddable media campaigns and programs for agency clients (e.g. paid search and social, auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
Develop, grow, and maintain relationships through exceptional client service
Formulate proposals for new client opportunities
Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
Partner with Analytics team on campaign measurement reporting and insights generation
Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
Work with media partners to ensure accurate platform implementation
Troubleshoot issues on all pre-production and live campaigns
Oversee campaign QA process
Generate and manage monthly bill/pay and spend reporting in coordination with Analyst
Lead and assist in coaching, managing, and educating Analysts and Sr. Analysts, helping to support campaigns
Attend client meetings
Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance
Qualification
Required
3+ years of experience of directly related experience preferably in programmatic media
Working knowledge in technologies such as The Trade Desk, DoubleClick Bid Manager, TTD, AOP, AAP and Facebook and Twitter APIs
Understanding of traditional and interactive media planning elements
Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
Strong analytics, organizational, and communication skills
Client facing experience with the ability to identify risks and effectively manage through issues
Strong project management skills
Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel
Preferred
Bachelor's degree or higher preferred, preferably in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent
Previous leadership/management experience is a plus
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Starcom
With a history that dates back over 80 years, Starcom is a global communications planning and media leader.
5001-10000 employees
H1B Sponsorship
Starcom has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (10)
2024 (8)
2023 (11)
2022 (20)
2021 (8)
2020 (16)
Funding
Current Stage
Late StageLeadership Team
Dan Bruinsma
Executive Vice President
Recent News
Prolific North
2025-11-03
Company data provided by crunchbase