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Runpod · 4 days ago

Marketing Operations Lead

United States

Full-time

Remote

Mid, Senior Level

$100K/yr - $165K/yr

3+ years exp

Runpod is pioneering the future of AI and machine learning, offering cutting-edge cloud infrastructure for full-stack AI applications. As the Marketing Operations Lead, you will be responsible for designing, implementing, and maintaining the systems that capture, nurture, and route leads efficiently, playing a critical role in scaling the company's Product-Led and Sales-Led Growth strategies.

Artificial Intelligence (AI)Cloud InfrastructureGPU

No H1B

Responsibilities

System Integration: Design and implement robust, scalable integrations between core marketing systems (HubSpot, Webflow CMS, product analytics, data warehouses, etc.) using APIs, webhooks, and automation platforms

HubSpot Administration: Serve as the primary administrator for HubSpot Marketing Hub and Sales Hub, managing data governance, custom objects, user roles, lead scoring models, and ensuring system health

Infrastructure Reliability: Ensure the reliability, security, and scalability of all marketing operations infrastructure, acting as the primary troubleshooter for system errors and data flow issues

Campaign Enablement: Stand up, configure, and QA all technical aspects of marketing campaigns, including landing pages, forms, email sequences, tracking parameters (UTM), and lead capture flows

Lead Routing & Management: Develop sophisticated, real-time lead routing logic that seamlessly passes high-intent signals from the product usage data (PLG motion) and marketing activities to the appropriate sales representatives (SLG motion)

Workflow Automation: Build and optimize automated nurture workflows and triggers that move prospects efficiently through the marketing and sales funnel without manual intervention

Data Governance & Quality: Establish and enforce data hygiene standards and data governance policies to ensure the integrity, completeness, and reliability of all GTM data

RevOps Alignment: Collaborate closely with the broader Revenue Operations function to ensure seamless handoffs, shared data definitions, and consistent reporting across the entire customer lifecycle

Performance Measurement: Build the tracking infrastructure required for accurate attribution reporting and GTM dashboards, empowering the marketing and leadership teams with actionable performance insights

Qualification

HubSpot AdministrationAPI IntegrationData ManagementSQL ProficiencyWebflow ExperienceB2B Marketing KnowledgeLight ScriptingProblem-Solving SkillsSelf-Starter Mindset

Required

3+ years of experience in Marketing Operations, Sales Operations, or a GTM Engineering role

Deep expertise as a hands-on administrator of HubSpot (Marketing and/or Sales Hub required); certifications are a plus

Proven experience integrating SaaS platforms using APIs, webhooks, and automation tools (e.g., Zapier, Make, Workato)

Strong understanding of GTM fundamentals, including lead scoring methodologies, lead-to-account matching, attribution models, and the modern B2B/PLG marketing and sales funnel

Proficiency in data manipulation and analysis using SQL or advanced spreadsheet functions

Experience working with CMS platforms like Webflow, specifically connecting forms and tracking code

Excellent problem-solving skills and a highly proactive, self-starter mindset

Successful completion of a background check

Preferred

Experience with a high-growth startup in the B2B SaaS or developer tools space

Comfort with light scripting/coding (Python, JavaScript) to handle complex integrations where off-the-shelf tools fall short

Experience operationalizing both Product-Led Growth (PLG) and Sales-Led Growth (SLG) motions

Prior experience aligning systems within a RevOps structure

A passion for AI, high-performance computing, and the developer ecosystem

Benefits

Meaningful equity in a fast-growing company- everyone on the team receives stock options — your impact drives our growth, and you share in the upside.

Generous medical, dental & vision plans — we cover 100% for all employees and partial for dependents.

Flexible PTO- take the time you need to recharge

$1,200 Home Office & Equipment Stipend- We set you up for success from day one with gear and support to create your ideal workspace