Cape Resorts · 1 month ago
Creative Marketing Manager
Cape Resorts Management, Cape May, NJ, US
Full-time
Onsite
Senior Level
5+ years expCape Resorts is a hospitality company seeking a Creative Marketing Manager to lead innovative campaigns that showcase their hotels and lifestyle outlets. The role involves creative direction, content production, and strategic planning to enhance guest engagement and brand awareness across various platforms.
Travel
Responsibilities
Produce high-quality graphic design and multimedia content for social media, website, digital advertising, print, on-property collateral, and text campaigns
Capture and edit photo and video content in tandem with Social Media Manager
Write compelling promotional copy for marketing materials, including blog posts for CapeResorts.com
Conceptualize and execute seasonal and evergreen campaigns to increase bookings, brand visibility, and guest engagement
Ensure all creative work aligns with Cape Resorts’ brand standards and guest experience goals
Maintain visual identity and tone of voice across all touchpoints
Proofread and edit all text for assigned projects; ensure art/text consistency
Manage Cape Resorts’ photo archive and organize creative/brand assets
Oversee the Cape Resorts Package Program, including developing and executing package marketing plans, copywriting, asset creation, and Fact Sheet maintenance
Drive marketing timelines for live package promotions on CapeResorts.com at least three quarters before package availability
Coordinate with Operations leaders to finalize package details and ensure accurate listings on CapeResorts.com
Distribute package information to the Marketing and Revenue teams
Qualification
Required
Highly creative with the ability to work quickly and efficiently under deadlines
Proficiency with Adobe Creative Suite: InDesign, Illustrator, Photoshop; as well as video editing software (Premier Pro, Final Cut Pro, or similar)
Familiarity with Microsoft Office software applications
Ability to convey complex subject matter clearly and engagingly
Team orientation, enthusiasm, and flexibility
Preferred
Bachelor's degree preferred in English, creative writing, graphic design, marketing, or advertising
5+ years of experience in a creative marketing role, preferably within hospitality, lifestyle, or luxury brands
Knowledge of HTML5 and CSS a plus
Company
Cape Resorts
Cape Resorts is a hospitality company providing luxury hotels and cottages.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Dan Flannery
Chief Executive Officer
Curtis Bashaw
Founder & Managing Partner
Recent News
Philadelphia Business Journal
2025-03-25
Company data provided by crunchbase