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Butler/Till · 6 days ago

Manager, Creative Services

Rochester, New York Metropolitan Area

Full-time

Onsite

Mid, Senior Level

$66K/yr - $93K/yr

6+ years exp

Butler/Till is a results-driven marketing agency offering deeply collaborative client experiences and innovative solutions. The Manager, Creative Services will drive business results for multiple enterprise-level clients by leading a team that develops engaging creative solutions and ensures alignment with client objectives.

Marketing

Growth Opportunities

Hiring Manager

Sean D'Abreu, M.S.Ed, SPHR

Responsibilities

Lead a team of Creative Specialists while independently managing multiple people and projects, ensuring high-quality execution, effective delegation, and on-time delivery of all creative solutions

Lead the evolving creative solution offerings through innovation and operational excellence

Encourage the team to proactively research, and share, creative trends and advancements, as well as consumer trends and preferences to ensure concepts remain relevant and appealing

Exhibit thought leadership of industry trends and emerging creative formats to keep solutions innovative

Accountable for close collaboration with other Creative Services groups, Integrated Planning, Research, Account and Analytics to align client expectations, goals, objectives, outcomes, and optimization of creative

Own efficiencies through cross creative solutions group collaboration by leveraging existing processes while identifying opportunities to improve and evolve creative services workflow

Represent Creative Services in various cross-functional meetings such as team leads, program status and project briefs, and, at times, client-facing meetings

Function as a mentor for all team members; focus on cross departmental collaboration and research skills

Contribute and proactively manage talent plans. Assess, hire, on-board, and grow role-appropriate talent

Manage a team; set clear, outcome-based performance goals. Establish and maintain development plans for each

Provide effective feedback that enables employees to improve and work toward goals, while seeking feedback from team to enable inclusion and continuous improvement

Remove barriers to enable team outcomes

Provide opportunities for growth and development, while mentoring and inspiring employees to unlock their full potential

Identify additional opportunities with current and prospective clients to drive smart, strategic growth for both the client and the agency

Improve the creative tech stack to enhance departmental efficiency and day-to-day Creative Services operations

Provide creative solutions across copywriting, design, and video; strategize with internal teams and clients to deliver impactful, measurable results

Innovate scalable processes and workflows to support the efficient production and execution of creative solutions

Develop and report on organic social media strategies and content performance, using insights to optimize client outcomes and inform future strategies

Qualification

Creative development experienceGraphic design expertiseData-driven decision-makingPortfolio of workSocial media softwareTeam leadershipCommunication skillsOrganizational skillsCreative mindsetMentoring skills

Required

6+ years of creative development experience

Masterly level knowledge in graphic design or multimedia production, tools, software, editing, and creative principles needed in concept, creation, and production (Adobe Creative Suite, Canva, Sketch, etc.)

6+ years of design and writing with for a marketing function

Expert knowledge in data-driven decision-making that positively impact marketing campaign outcomes

2+ years of proven experience leading and mentoring teams to achieve high performance

Exceptional portfolio demonstrating specialized skill application in a professional setting

Ability to effectively provide and receive feedback to refine designs

Exceptional verbal, written, and communication skills

Extremely organized and detail-oriented—able to manage multiple moving pieces and retain a lot of information at once, all while striving for excellence

Be creative and business-minded, a proven history of knowing how to balance both skills