FE International, Inc. · 1 month ago
Tool Operations & Growth Manager
United States
Full-time
Remote
Mid Level
3+ years expFE International is seeking a Tool Operations & Growth Manager to oversee user management and support while leading marketing efforts for increased tool adoption and engagement. The role involves operational oversight, performance tracking, and cross-functional collaboration to enhance user experience and drive growth.
BankingConsultingContentE-CommerceFinancial ServicesFinTechPaaSSaaSSoftware
Responsibilities
Serve as the main point of contact for approved users, answering questions and providing guidance
Manage onboarding, approvals, ongoing support, and user education
Maintain clear support materials such as FAQs, guides, and onboarding templates
Monitor platform usage, user behavior, and overall engagement
Identify trends, friction points, and opportunities for improvement
Work with product and engineering to communicate issues, feedback, and feature ideas
Prepare simple, consistent performance summaries to track tool health and user activity
Lead the marketing strategy for the tool, including positioning, messaging, and campaign planning
Create and run multi-channel campaigns (email, social, in-app, content) to drive adoption and feature engagement
Develop user-friendly content such as guides, social posts, newsletters, and educational materials
Plan and support go-to-market launches for new features and updates
Oversee lifecycle communication to help onboard, activate, and retain users
Track and evaluate marketing efforts, adjusting strategies based on engagement and performance data
Partner with product, engineering, marketing, and leadership to align on priorities and improvements
Provide insights from user behavior and campaign performance to help shape the tool and its roadmap
Qualification
Required
3+ years in SaaS operations, customer success, marketing, growth, or similar roles
Strong communication skills and comfort interacting with users
Solid understanding of digital marketing, content development, and campaign execution
Analytical mindset and experience working with usage or performance metrics
Organized, proactive, and able to manage multiple workstreams at once
Company
FE International, Inc.
FE International is an award-winning global M&A advisor of technology businesses.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Ismael Wrixen
Executive Chairman
Recent News
2025-03-28
Fe International, Inc.
2025-03-27
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