Zayed Law Offices Personal Injury Attorneys · 1 month ago
Director of Public Relations
Joliet, IL
Full-time
Onsite
Lead/Staff, Director/Executive
5+ years expZayed Law Offices is a highly respected trial law firm specializing in personal injury and medical malpractice. The Director of Public Relations will advance the firm's reputation through innovative strategies, positioning the attorneys as trusted legal authorities while managing media relations and content creation.
Law Practice
Responsibilities
Proactively identify, develop, and pitch story ideas highlighting Zayed Law Offices’ case results, trial victories, attorney expertise, and community engagement
Secure earned media placements in television, print, radio, podcasts, and online publications at local, regional, and national levels
Develop media kits, press releases, op-eds, talking points, and briefing materials with clear, persuasive, and brand-consistent messaging
Serve as the firm’s primary media contact for legal stories, arranging interviews and ensuring attorneys are well-prepared for public appearances
Cultivate relationships with journalists, producers, and influencers to increase opportunities for expert commentary and thought leadership
Monitor and respond to emerging news topics where the firm can contribute authoritative insights
Partner with attorneys and marketing to create an annual editorial plan that aligns PR efforts with case milestones, legislative developments, and advocacy initiatives
Contribute to social media content that amplifies PR campaigns and media coverage
Track and analyze PR campaign performance, media impressions, and audience reach
Produce regular reports on coverage, trends, and opportunities to enhance visibility
Identify and mitigate potential PR risks, ensuring timely, accurate, and strategic responses to inquiries
Monitor legal industry news and competitive activity to position Zayed Law Offices effectively in the marketplace
Qualification
Required
Associate degree in public relations, communications, or related field
Minimum 5 years of professional public relations experience with a proven record of media placements and high-quality content creation
Exceptional writing and verbal communication skills; ability to translate complex legal concepts into accessible language
Strong understanding of media tracking tools (e.g., Cision, Meltwater) and Google Workspace
Demonstrated ability to work independently, manage multiple projects, stay organized and meet deadlines in a fast-paced environment
Preferred
Bachelor's degree
Experience in legal, corporate, or professional services PR
Established media contacts and experience in pitching legal or high-stakes subject matter
Familiarity with WordPress
Benefits
Dental insurance
Health insurance
Paid time off
Retirement plan
Company
Zayed Law Offices Personal Injury Attorneys
Zayed Law Offices Personal Injury Attorneys is a personal injury law firm with offices in Chicago, Joliet and newly opened Miami, Florida.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Jim Osmani
Chief Operating Officer
Jeremy Lee
Partner
Recent News
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