Kindred · 1 month ago
Director of Business Development Full Time
Kindred is a healthcare company that empowers its caregivers and values every voice. They are seeking a Director of Business Development who will be responsible for implementing and executing sales and marketing initiatives to achieve objectives for multiple hospitals, while leading and mentoring a team of clinical liaisons to meet business goals.
Health CareHospitalRehabilitationTherapeutics
Responsibilities
Responsible for the implementation, support, and execution of sales and marketing initiatives to achieve and support objectives for their assigned market with more than one (1) ScionHealth Specialty Hospital
Aligns market strategies for single hospital territory with regional goals
Uses market intel, relevant data and metrics, reports, and tools to create effective market strategies to achieve the hospitals’ vision, mission and goals
Provides marketing leadership, support, mentorship, coaching and accountability to a team of 2-7 clinical liaisons to enable their assigned hospital to meet business objectives related to admissions, revenue, financial and census goals
Responsible for identifying, growing, and maintaining productive and positive relationships with executive referral source relationships at key accounts in the market
Responsible for routinely conducting key meetings, in-services and presentations with key accounts and referral sources
Collaborates daily with their hospital’s clinical and operational teams to coordinate appropriate referrals and admissions into the facility
Collaborates daily with market’s Managed Care, Admission, and Insurance Authorization Teams to coordinate appropriate referrals and admissions into the facilities
Conducts monthly team marketing meetings and weekly field ride-alongs to coach and train clinical liaisons to drive for results
Uses data and metrics to assess clinical liaison’s individual performance on a routine basis and holds members accountable to productivity and monthly goals
Leads and manages the sales and marketing training, management, tracking, motivation and planning for those hospitals within their market
Ensures that all sales management tools are utilized by each clinical liaison within their market
Provides market business growth through active participation in sales contacts and relationship development activities
Provides the expertise to successfully analyze market admission potential and strategies through the utilization of Med Par, Meditech tracking, admission and referral patterns and other industry standard statistical information
Responsible for setting monthly revenue target goals and expectations for each clinical liaison ensuring that these goals meet the budgeted operational requirements of the hospital(s) within their market
Responsible for leading the development of strategic marketing plans for each clinical liaison on their team
Conducts Morning Conversion Calls to align daily with operations and clinical leadership at each hospital to meet operational financial objectives
Participates in interviewing and hiring process of new sales positions within their market
Assesses performance of sales and marketing staff in implementing marketing plans and achieving monthly targeted goals
Holds sales team accountable for results and provides corrective actions as necessary
Ensure that all new marketing positions participate in the marketing orientation process
Performs marketplace and hospital assessments to identify potential opportunities and clear understanding of branding equity
Qualification
Required
8+ years of sales leadership experience in a related field may be considered
Valid driver's license is required
Minimum of five (5) years of experience in healthcare/post-acute marketing, sales and business development
Demonstrated understanding of Medicare, Medicaid, and other payers as related to LTACH benefits
Demonstrated competence in strategic business planning and design of marketing initiatives
Proven record of success
Preferred
Bachelor's degree in related field strongly preferred
Clinical licensure (RN, LPN/LVN,RT) preferred
Management and leadership experience over a sales team preferred
Formal sales training preferred
Experience specifically in LTACH strongly preferred
Benefits
Medical
Dental
Vision
401(k)
FSA/HSA
Life Insurance
Paid Time Off
Wellness
Company
Kindred
Kindred’s mission is to help our patients reach their highest potential for health and healing with intensive medical and rehabilitative care through a compassionate patient experience.
Funding
Current Stage
Late StageLeadership Team
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