NEOGOV · 1 month ago
Business Administration (Marketing, Digital and Social Media) Faculty Member
Holyoke, MA
Full-time
Onsite
Mid, Senior Level
$57K/yr - $66K/yrHolyoke Community College is a dynamic institution dedicated to inspiring the next generation of business leaders. They are seeking a Marketing Faculty Member to develop and teach courses in marketing and digital media, utilizing innovative teaching methods and fostering an inclusive learning environment.
GovTechHuman ResourcesInformation TechnologySoftware
No H1B
Responsibilities
Develop and teach undergraduate courses in Marketing, Digital and Social Media Strategy, Sales and Customer Service, Online Branding, Marketing Analytics, and related subjects
Expected to teach in all and any combination of modalities - On Site, Online and Hybrid, with emphasis on site
The faculty member will utilize active learning methods and use a variety of instructional strategies designed to assist the learner in meeting the objectives of the course in a variety of modalities. Such activities can include, but are not limited to:
Cooperative - project based learning
Experiential learning - community based learning, learning community
Technology-enhanced learning
Critical thinking initiatives
Develop courses and instructional materials that integrate current digital tools and industry practices. (Google Ads, Google Analytics, HubSpot, Salesforce, AdCreative.ai, Canva, …)
Collaborate on incorporating industry credentials into the content of courses
Create active and experiential learning opportunities that foster leadership, teamwork, and problem-solving through case studies, community-based projects, and industry partnerships
Design curriculum that incorporates current trends and digital tools used in marketing, digital platforms, and media innovation
Provide student advising on academic, career, and transfer opportunities aligned with Business Department pathways and specifically students pursuing marketing and digital media concentrations
Support student involvement in digital marketing projects, campaigns, and competitions
Collaborate with colleagues within the department, across divisions, and through College Governance Committees and task forces
Contribute to program assessment, general education outcomes assessment and student learning outcomes initiatives
Work with the department to build community, internship, and college transfer partnerships
Engage in enrollment, retention, and outreach activities in alignment with the department’s mission
Pursue grant opportunities and other sustainability projects
Actively participates in department, division and professional staff meetings as well as other components of college governance
Participates in college programs and activities including holding office hours to support student success
The faculty members will be supportive of students' learning goals by: a.) Focusing on student learning outcomes b.) Taking into account the needs and abilities of the students c.) Becoming familiar with academic and social support while making reasonable provisions to accommodate individual differences
Maintain academic integrity, foster inclusive learning environments, and promote HCC’s mission and values
Qualification
Required
Master's degree in Marketing, Digital Media, Communication, or a closely related field
Demonstrated excellence in teaching and curriculum development at the undergraduate level
Proven expertise in one or more of the following areas: digital marketing strategy, social media management, online branding, content marketing, SEO/SEM, or marketing analytics
Commitment to inclusive, student-centered pedagogies and experiential learning
Experience designing and delivering engaging courses, including online, hybrid, or in-person formats
Demonstrated ability to apply inclusive, student-centered teaching practices and varied pedagogical strategies
Strong communication, collaboration, and mentoring skills. Proven ability to collaborate effectively with diverse populations
Ability to contribute to curriculum development, assessment, and accreditation activities
Excellent written and oral communication skills
Commitment to the mission of the community college
Preferred
Ph.D. or terminal degree in Marketing, Digital Media, Communication, or a closely related field (ABD considered)
Experience with program administration in business, marketing or management
Familiarity with digital tools, analytics, and contemporary technologies in management and marketing
Prior teaching experience at the college or university level with a record of inclusive, high-impact pedagogy
Publications or professional contributions related to management, marketing, or education
Experience fostering partnerships with community organizations or local businesses
Benefits
Full State benefits.
Company
NEOGOV
NEOGOV is the leading provider of workforce management software uniquely designed for the public sector, education, and public safety.
Founded in 1999
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$700MKey Investors
Warburg Pincus
2025-07-28Secondary Market· $700M
2025-07-28Acquired
2021-06-02Private Equity
Leadership Team
Shane Evangelist
CEO
Brandon McDonald
Head Of Marketing
Recent News
Canada NewsWire
2025-11-14
2025-11-14
Government Technology US
2025-10-31
Company data provided by crunchbase