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LGC · 1 month ago

Associate Director, Marketing Program Management D&G

37 Birch St, Milford, MA 01757, USA

Full-time

Hybrid

Senior Level, Lead/Staff, Director/Executive

$125K/yr - $150K/yr

15+ years exp

LGC is a leading global life science tools company that provides mission-critical components and solutions in high-growth application areas. The Associate Director, Marketing Program Management is responsible for leading marketing activities, collaborating with various teams to execute promotional programs, manage digital marketing projects, and oversee product launches.

BiotechnologyGeneticsLife Science

Responsibilities

Develop and manage the annual marketing programs strategic plan and associated budget, aligned with assigned business objectives

In cooperation with your team, develop key initiatives, measurements, and detailed team goals for achievement of the business plan

Lead the development, successful implementation, and performance measurement of marketing programs for key campaigns and new product launches

Support the creation of relevant marketing materials related to marketing projects including sales focus campaigns, product launches and email campaigns

Support lead generation campaigns and ensure leads are processed correctly into our marketing automation platform and CRM. Track MQL & SQL demand generation and conversion against department KPI’s

Work with vendors to ensure timely, cost-effective execution and meeting of performance objectives

Employ market research tools to identify and interpret changing customer attitudes and needs

Lead the monthly/quarterly/annual management reporting for team activities and marketing programs performance working in collaboration with your manager

Lead the development of marketing decks for leadership presentations e.g. annual board meetings

Monitor competitive activity and maintain knowledge of current advances and technologies

Exhibit a passion for customers focused on enhancing relationships and teamwork

Work closely with department head to build career pathing for your team and contribute to the annual Lunch & Learn program by building and delivering specific marketing and commercial topics to empower our employees to learn new skills in. AI

Build a strong relationship with Sales leaders globally to support our growth ambitions, including presence at trade shows brainstorming new ideas to win new business and developing ABM solutions for our top 10 key accounts (account-based marketing)

Qualification

Marketing Program ManagementBudget ManagementTeam ManagementLead GenerationDigital MarketingMarket ResearchCustomer EngagementCollaborationPresentation Skills

Required

Degree in Marketing and/or Business Administration

At least 15 years' experience in Sales and Marketing and at least 5 managing a team of marketers at a global level

Ability to travel at least 25% of the time

Benefits

Competitive compensation with strong bonus program

Comprehensive medical, dental, and vision benefits for employees and dependents

FSA/HSA Pre-tax savings plans for health care, childcare, and elder care

Deductible Buffer Insurance and Critical Illness Insurance

401(k) retirement plan with matching employer contribution

Company-paid short- and long- term disability, life insurance, and employee assistance program

Flexible work options

Pet Insurance for our furry friends

Enhanced Parental leave of 8 additional weeks

PTO that begins immediately

Town Hall monthly meeting onsite/virtual, Cheer program where employees are recognized for outstanding work, Company wide social events, frequent catered lunches and much more!

Company

LGC

Glassdoor3.3

We are a global leader in life science tools, partnering with customers to find solutions that diagnose, treat, feed and protect our growing population.

Founded in 1996

Teddington, Gloucestershire, GBR

1001-5000 employees