Pixi Inc. · 1 month ago
Marketing Director - US
Los Angeles, California, United States
Full-time
Onsite
Director/Executive
7+ years expPixi Inc. is a rapidly growing independent beauty brand recognized for its skin-loving makeup and skincare solutions. The Marketing Director - US will lead the execution of global marketing plans across the United States, focusing on event management, creator relations, and team accountability.
BeautyCosmeticsE-CommercePersonal Health
Responsibilities
Lead, support and mentor the US marketing team while setting clear expectations and workflows
Establish a culture of accountability, ensuring each team member understands deliverables, timelines and KPIs
Serve as the senior point of contact in LA for cross-functional teams, ensuring strong alignment despite time-zone differences
Own weekly and monthly reporting across: Influencer activity and deliverables, Creator content and performance, Event attendance, impact and content output, PR sample sends and asset needs, Campaign execution status, Affiliate and virtual event performance
Deliver structured, concise and insight-led updates to the CMCO and global leadership
Implement reporting systems and routines that ensure nothing falls through the cracks
Identify gaps quickly, escalate risks and propose solutions to keep workstreams on track
Implement global marketing plans into strong, timely, on-brand US execution
Ensure all components (events, creator activity, PR support, content, social, seeding) are delivered accurately and punctually
Align closely with global direction while activating relevant local opportunities that enhance impact
Build and deepen relationships with US creators, influencers, VIPs and affiliates
Oversee daily gifting, seeding, creator communication and content support
Ensure community remains central to everything we do, reinforcing loyalty and brand affinity
Manage product allocations, sample coordination and shipping for press, creators and partners
Ensure all assets, images, messaging and product lists are accurate and delivered on time
Keep an organized and well-tracked system for US sample inventory and outgoing shipments
Develop and execute weekly events across key US markets targeting local creators
Build concepts tied to launches, seasonal themes, cultural moments and community needs
Oversee all logistics: RSVPs, timelines, budgets, vendor partners, content capture and recaps
Turn Pixi boutiques into ongoing creator hubs with consistent, intimate, high-impact events
Host creator gatherings, meet-ups, tutorials, mini masterclasses and content sessions
Ensure boutiques feel welcoming, elevated and aligned with Pixi brand values
Plan and host virtual sessions for affiliates and creators tied into: Launches, Campaign themes, ShopMy programs, Seasonal education moments
Coordinate presenters, product lists, assets, run-of-show and creator follow-ups
Provide next-day highlights and insights following every event
Deliver full event reports weekly, including content output, creator engagement, impact and recommendations
Implement US deliverables for global campaigns (assets, timelines, content needs, seeding, creator involvement)
Work closely with Creative, Digital, Social, Operations and Education to ensure readiness
Flag bottlenecks quickly and keep all teams aligned
Uphold Pixi’s tone, aesthetic and values across all US execution
Ensure creator and community experiences consistently reflect Pixi’s warm, elevated, skin-loving brand identity
Qualification
Required
7–10 years of experience in beauty or a related consumer category, with deep involvement in event production, creator/influencer programs, community building, and campaign execution
Experience leading teams and managing high-volume execution
Highly organized, structured and detail focused
Strong communicator with natural leadership presence
Exceptional project management skills with the ability to prioritize across multiple workstreams
Strong people skills and relationship-building ability
Passionate about beauty, creators and building community
Company
Pixi Inc.
Pixi is an international beauty brand renowned for its natural, skin-loving, youth-enhancing, multi-tasking colour and skincare products, including the iconic and award-winning Glow Tonic.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Felix Strand
Chief Executive Officer
Sjon Dowell
Chief Financial Officer / Chief People Officer
Recent News
2026-01-16
Morningstar.com
2026-01-03
2025-12-17
Company data provided by crunchbase