Outreach · 1 month ago
Senior Web Strategist Manager
United States
Full-time
Remote
Mid, Senior Level
$125K/yr - $145K/yr
7+ years expOutreach is the only complete AI Revenue Workflow Platform that helps sales leaders benefit from connected account visibility and performance insights. The Senior Web Strategist will lead the planning, execution, and optimization of digital properties, ensuring alignment with business objectives and managing cross-functional teams to enhance website performance.
Artificial Intelligence (AI)CRMEnterprise SoftwareSaaSSalesSales Enablement
Responsibilities
Develop and maintain a comprehensive web strategy roadmap aligned with company goals and marketing initiatives
Define project scopes, timelines, milestones, and success metrics for all website initiatives
Partner with stakeholders to translate business objectives into actionable website strategies
Partner with technical lead of the website to prioritize back-end updates and technical debt projects
Serve as project lead for website redesigns, migrations, page builds and new feature implementations
Create and manage detailed project plans, schedules, and task assignments using tools like Asana, Trello, or Jira
Coordinate cross-functional teams (design, development, content, marketing stakeholders) to ensure projects are delivered on time and within scope
Monitor project progress, identify risks or blockers, and proactively develop solutions
Manage vendor relationships, contracts, and deliverables for external agencies or freelancers
Conduct post-project reviews to assess performance and identify areas for improvement
Track and analyze key website performance metrics (traffic, engagement, conversions) to inform decision-making
Lead A/B testing program and UX assessments to improve user experience and site performance
Design and execute Conversion Rate Optimization initiatives with clear hypotheses and measurable outcomes
Maintain documentation of processes, workflows, and strategic initiatives for transparency and continuity
Act as the primary point of contact between marketing stakeholders and design teams for web initiatives
Communicate project updates, risks, and results clearly to both technical and non-technical stakeholders
Facilitate alignment between creative and technical contributors to ensure cohesive digital experiences
Qualification
Required
7+ years of experience in web strategy, digital project management, or website operations
Proven success managing website projects from conception to completion
Strong understanding of UX principles, SEO best practices, and content management systems (e.g., Webflow, Drupal, Wordpress)
Proficient in project management tools (e.g., Asana, Jira, Trello) and analytics platforms (e.g., GA4, Amplitude)
Excellent organizational, communication, and leadership skills
Ability to balance multiple projects in a fast-paced environment and deliver measurable results
Preferred
Experience with Agile or Scrum methodologies
Familiarity with front-end technologies (HTML, CSS, basic JavaScript)
Understanding of accessibility standards and web compliance (WCAG, GDPR)
Background in digital marketing, digital analytics, UX, CRO, and/or content strategy
Benefits
Flexible time off
401k to help you save for the future
Generous medical, dental, and vision coverage for full-time employees and their dependents
A parental leave program that includes options for a paid night nurse, and a gradual return to work
Infertility/ assisted reproductive services benefit
Employee referral bonuses to encourage the addition of great new people to the team
Snacks and beverages in the Office, along with fun events to celebrate
Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military
Company
Outreach
Outreach is a sales engagement platform that uses AI for predictive analytics as it relates to sales.
501-1000 employees
H1B Sponsorship
Outreach has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8)
2024 (9)
2023 (13)
2022 (28)
2021 (15)
2020 (5)
Funding
Current Stage
Late StageTotal Funding
$489.02MKey Investors
Sands Capital VenturesLone Pine CapitalSpark Capital
2022-06-01Secondary Market
2021-07-15Secondary Market
2021-06-02Series G· $200M
Leadership Team
Abhijit Mitra
Chief Executive Officer
Jim Lee
VP Revenue Strategy
Recent News
2025-11-21
Company data provided by crunchbase