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CNN · 5 hours ago

Sr. Product Manager

Washington, DC

Full-time

Onsite

Senior Level

$118K/yr - $218K/yr

5+ years exp

CNN is looking for a strategic, audience-centric Senior Product Manager to lead the vision, strategy, and execution of their newsletter portfolio. This role is pivotal in shaping how CNN engages readers through newsletters, focusing on expanding reach and increasing retention value while collaborating with various teams to optimize offerings and drive innovation.

BroadcastingDigital MediaMedia and EntertainmentNews

H1B Sponsor Likely

Responsibilities

Create and evolve the product vision and roadmap for CNN’s newsletter ecosystem, aligning with editorial, audience, and business objectives

Partner with editorial, audience, engineering and design to deliver scalable, high-quality solutions across platforms and devices

Set and track growth and engagement goals for each newsletter and support teams in achieving them

Collaborate with the Senior Director of Newsletters (Audience) to refine email strategy and guide desks and newsletter editors on best practices for execution

Collaborate with the Senior Director of Newsletters (Audience) to ensure newsletters reflect CNN’s journalistic standards and resonate with readers

Collaborate with the Senior Director of Newsletters (Audience) to oversee newsletter performance reporting and communicate insights to stakeholders

Champion user experience and innovation, leveraging data, industry trends, and reader feedback to inform product decisions

Stay current on industry best practices and present new opportunities to newsroom and company leadership

Qualification

Product managementEmail marketingAnalytical skillsStakeholder managementCross-functional collaborationPassion for journalismAudience-first thinkingCreating compelling productsSubscription products experienceFast-paced environment

Required

5+ years of product management experience, ideally in media, publishing, or audience engagement

Proven success managing email or newsletter products at scale

Strong analytical skills; skilled in A/B testing, segmentation, and personalization strategies

Demonstrated success leading cross-functional initiatives and collaborating with editorial, growth, and analytics partners

Excellent communication and stakeholder management skills

Passion for journalism and audience-first thinking

Comfortable working in a fast-paced, evolving media environment with shifting priorities and high editorial standards

Passion for creating compelling, useful, and habit-forming products that meet real audience needs

Preferred

Experience with subscription or membership products

Benefits

Health insurance coverage

An employee wellness program

Life and disability insurance

A retirement savings plan

Paid holidays and sick time

Vacation

Company

CNN

Glassdoor3.8

CNN is an online broadcasting platform that offers the latest business, financial, and personal finance news. It is a sub-organization of WarnerMedia.

Founded in 1980

Atlanta, Georgia, USA

1001-5000 employees

https://www.cnn.com

H1B Sponsorship

CNN has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2020 (3)