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Axsome Therapeutics, Inc. · 1 month ago

Regional Marketer, Sleep (West Region)

Denver, CO

Full-time

Onsite

Senior Level, Lead/Staff

$160K/yr - $190K/yr

8+ years exp

Axsome Therapeutics is a biopharmaceutical company focused on developing therapies for CNS disorders. The Regional Marketer will engage with KOLs, support brand strategy, and execute marketing initiatives within the West Region for the Sleep Marketing team.

BiopharmaBiotechnologyTherapeutics

Responsibilities

Function as a thought leader liaison to key KOLs within the sleep community and build bridge to/from customer to Axsome Therapeutics

Develop and maintain KOL engagement plans and influence maps for thought leaders

Engage with KOLs at local, regional, and national congresses and advocacy events to discuss brand, disease state and commercial strategy as well as facilitate engagements and opportunities for executive leadership in support of marketing initiatives

Gather insights from key thought leaders to inform brand strategy and support development of content, tactics, and resources, when appropriate

Support cross-functional teams to gather key customer insights and input on the marketplace by garnering insights on commercial strategy, including designing local marketplace tactics, clinical messaging, access, and educational needs

Supporting the execution of approved Commercial Advisory Boards

Assist in identification of Healthcare Professional (HCP) consultants based on profile established by the approved Consultant Engagement Project Brief

Design, Facilitate, participate in, and attend advisory boards, where appropriate

Identify and develop HCP and access speakers to provide compliant, high-quality speaker programs on disease state, mechanism of disease, and product, when appropriate

Ensure appropriate and compliant execution of speaker programs

Monitor speaker performance at events and develops speakers to provide high quality promotional education through coaching as needed

Work with Marketing and contracted speakers to gain and synthesize feedback on current and future content development

Qualification

Thought Leader EngagementPharmaceutical MarketingCross Functional ExperienceAccount ManagementClinical KnowledgeEffective CommunicationOrganizational SkillsCollaborationSelf-Starter

Required

Bachelor's degree (required)

8 years of pharmaceutical industry experience

2 years of cross functional experience in at least 2 of the following areas: Field Sales, Field Sales Leadership, Product Marketing, Thought Leader Engagement, Key Account Management, Engagement with professional healthcare organizations

50-75% travel, by air or car, is regularly required

Proven ability to successfully manage accounts in a large geographical territory including both academic and community-based HCPs

Demonstrated ability to build productive stakeholder relationships internally and externally with impactful engagement tactics

Clinical knowledge and aptitude in complex/competitive disease states, preferably in the Sleep market

Strong intellectual curiosity with a desire to continuously learn and improve by applying new knowledge and skills on the job and innovate with market dynamics

Highly collaborative with the ability to manage multiple projects simultaneously

Self-starter with strong organizational and planning skills. Able to determine effective approaches and take the appropriate action based on the available information/resources consistent with the over-arching strategy

Effective verbal and written communication skills