Rula · 1 month ago
Director of Revenue Strategy & Planning (Remote)
United States
Full-time
Remote
Director/Executive
$183K/yr - $204K/yr
10+ years expRula is a remote-first company dedicated to improving mental health care. They are seeking a Director of Revenue Strategy & Planning to lead the operating model for a core B2B business unit, working closely with Sales, Marketing, Product, and Finance to develop growth strategies and optimize revenue operations.
Addiction TreatmentHealth CareHome Health CareMental HealthPersonal HealthWellness
Responsibilities
Own the operating model for one of Rula’s core B2B business units
Design how we grow: building the plan, modeling targets and capacity, defining the sales funnel, and turning performance data into clear decisions about where to focus
Help us move a promising B2B motion from 'growth' to 'scale' by sharpening our Ideal Customer Profile (ICP), improving economics, and making sure the team has a plan they trust and can execute against
Qualification
Required
10+ years of experience across revenue functions, with 5+ specifically in Sales Ops, RevOps, Strategy, or related GTM roles in B2B or B2B2C businesses
3+ years of people management experience
Demonstrated expertise building and owning GTM plans (targets, quotas, territories, coverage models, or RoE) for SMB and Mid-Market sales teams
Strong analytical skills; with an ability to derive insights from raw data, build/maintain forecasting models, understand funnel dynamics, and lead/co-lead pipeline reviews
Excellent written and verbal communication, including experience creating executive-ready narratives and decks and translating trade-offs to non-technical audiences
Experience working cross-functionally with Sales, Marketing, Finance, and Product to land GTM decisions
Preferred
Experience with B2B healthcare GTM motions
Prior work in a multi-channel GTM environment (e.g., inbound + outbound + partner/alliances)
Experience in a startup or high-growth, agile environment with shifting priorities
Expertise with Salesforce (or equivalent CRM) and basic BI tools (e.g. Looker, Tableau, Hex, PowerBI)
Experience supporting or running ICP tests and translating results into coverage or playbook changes
Benefits
100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii)
Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States
Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA
401(k) plan access: Start saving for your future
Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees)
Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering
Employee Assistance Program (EAP): Support for your mental and physical health
New hire home office stipend: Set up your workspace for success
Quarterly department stipend: Fund team-building activities or in-person gatherings
Wellness events and lunch & learns: Explore a variety of engaging topics
Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all
Company
Rula
Rula is a leading company in the behavioral healthcare space, with a mission to make mental healthcare work for everyone.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$110.85MKey Investors
HedosophiaTribe CapitalWing Venture Capital
2024-07-15Series C
2022-01-28Series B· $88M
2021-04-01Series A· $17.5M
Leadership Team
Joshua Bruno
Co-Founder & CEO
Gabriel Diop
Co-founder
Recent News
2026-01-07
Company data provided by crunchbase