Altadis U.S.A. · 1 month ago
Trade Marketing Coordinator
US-FL-Fort Lauderdale
Full-time
Hybrid
Entry Level
2+ years expAltadis U.S.A. is responsible for some of the world's most renowned consumer facing brands in the premium cigar industry. The Trade Marketing Coordinator will assist the Trade Marketing Manager in developing and executing various marketing programs and initiatives to drive sales and brand awareness while collaborating with sales and brand marketing teams.
ManufacturingSalesTobacco
Responsibilities
Assist Trade Marketing Manager in developing and executing various Trade Marketing programs, initiatives and activations, working closely with the trade, sales, and brand marketing functions of the business to drive sales and brand awareness
Analyze the cigar industry landscape and identify commercial sell-in and sell-out opportunities
Updating and maintaining marketing materials
Assisting in creation of new content as needed
Develop and execute visibility items and POS strategy
Manage content for B2B order entry platform and drive trade communication efforts
Liaise with sales team on trade activities and activation plans/objectives
Execute of quarterly event programs, trade shows, and conventions
Support sales team with allocation of POS materials and other supporting tools
Liase with vendors on POS and promotional item set-up and PO placement
Track print projects in collaboration with external vendors
Qualification
Required
Planning, implementation, and execution skills required with excellent attention to detail
Excellent analytical skills, with proven ability to take the initiative and action when needed
Strong partnership skills in both internal and external communities to develop and execute sales and marketing plans
Creativity in developing event ideas and new ways to connect customers and associates
Ability to engage and influence others to participate in event activities
Travel Required: 40%
Proficient with PowerPoint, Word, Excel, Outlook, CRM management software
Exceptional interpersonal skills
Strong work-ethic, flexibility and willingness to get the job done and be solution-oriented
Superb oral and written English communication skills; ability to be creative and engaging in written communications
Must be well-organized, detail oriented and able to prioritize and execute multiple projects
Preferred
4 year college degree (Marketing, Business or Communications preferred)
Minimum of 2 years' experience in cigar industry preferred
Experience in planning special events
Company
Altadis U.S.A.
Altadis U.S.A. is a cigar manufacturing company.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Davide Moro
Chief Executive Officer
Company data provided by crunchbase