TABACALERA USA Inc. · 8 hours ago
Trade Marketing Coordinator
Fort Lauderdale, FL
Full-time
Onsite
Entry Level
2+ years expTABACALERA USA Inc. is a prominent company known for its premium cigar brands. The Trade Marketing Coordinator will assist the Trade Marketing Manager in developing and executing trade marketing programs to drive sales and brand awareness, while working closely with sales and brand marketing teams.
Tobacco
Responsibilities
Analyze the cigar industry landscape and identify commercial sell-in and sell-out opportunities
Updating and maintaining marketing materials
Assisting in creation of new content as needed
Develop and execute visibility items and POS strategy
Manage content for B2B order entry platform and drive trade communication efforts
Liaise with sales team on trade activities and activation plans/objectives
Execute of quarterly event programs, trade shows, and conventions
Support sales team with allocation of POS materials and other supporting tools
Liase with vendors on POS and promotional item set-up and PO placement
Track print projects in collaboration with external vendors
Qualification
Required
Planning, implementation, and execution skills required with excellent attention to detail
Excellent analytical skills, with proven ability to take the initiative and action when needed
Strong partnership skills in both internal and external communities to develop and execute sales and marketing plans
Creativity in developing event ideas and new ways to connect customers and associates
Experience in planning special events
Ability to engage and influence others to participate in event activities
Travel Required: 40%
Proficient with PowerPoint, Word, Excel, Outlook, CRM management software
Exceptional interpersonal skills
Strong work-ethic, flexibility and willingness to get the job done and be solution-oriented
Superb oral and written English communication skills; ability to be creative and engaging in written communications
Must be well-organized, detail oriented and able to prioritize and execute multiple projects
Preferred
4 year college degree (Marketing, Business or Communications preferred)
Minimum of 2 years' experience in cigar industry preferred
Company
TABACALERA USA Inc.
Deep Roots: In 1636, the company that would become Tabacalera Company, and from which today’s Tabacalera USA gets its name, was launched in Spain.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Brad Winstead
Chief Executive Officer (JR Cigar/Santa Clara)
Javier Estades Saez
President and Chief Executive Officer
Company data provided by crunchbase