GE Appliances, a Haier company · 20 hours ago
Marketing Policies & Operations Specialist
GE Appliances, a Haier company, is the fastest-growing appliance company in the U.S. The Marketing Policies & Operations Specialist will support the company's commercial policy structure by managing the Cooperative Advertising Program and ensuring compliance with pricing policies, while collaborating with various teams to enhance program efficiency.
Consumer Goods
Responsibilities
Manage and help administer GE Appliances’ Cooperative Advertising Program, including guidelines, fund tracking, and customer reporting
Manage our external vendors responsible for executing the co-op program, including day-to-day oversight, pricing violation for chargebacks, continuous improvement initiatives, and quarterly performance reviews
Partner with an external vendor to maintain and monitor the authorized dealer network, ensuring dealer records remain accurate and current, supporting compliance reviews, and coordinating issue resolution for unauthorized activity with internal stakeholders
Manage the price-scraping tool vendor and self-serve compliance platform, overseeing configuration and performance to identify pricing violations, enable automated notifications/escalations, and partner with Finance to ensure accurate chargeback assessments and processing in accordance with established policy
Oversee and enforce Brand UMRP policies and procedures, coordinating with Brand, Sales, and Legal, to ensure consistent adherence across all sales channels
Lead the internal governing group of cross-functional team members responsible for interpreting policies and approving policy changes
Monitor competitor practices, industry trends, and partner activity related to co-op programs and retail pricing to support ongoing policy enhancements
Maintain and update commercial policy documentation, partner-facing materials, and resource libraries to ensure clarity and compliance
Manage, maintain, and continuously improve Standard Operating Procedure (SOP) documentation, ensuring documents are accurate, version-controlled, current with policy/process changes, and clearly communicated to all stakeholders
Provide policy guidance, training, and support to internal teams and partner organizations
Develop tools, templates, dashboards, and processes that improve execution consistency, audit readiness, and reporting quality
Qualification
Required
Bachelor's degree from an accredited University or College, or relevant work experience
Minimum of 3 years of experience in commercial operations, marketing operations, channel programs, marketing, pricing, or policy administration
Strong analytical and problem-solving skills with the ability to interpret data and deliver actionable recommendations
Excellent verbal and written communication skills, with the ability to explain complex policies clearly
High attention to detail and strong organizational abilities
Project management experience: Wrike software preferred
Proficiency in Excel and comfortable working with structured processes, data sets, and program reporting
Must operate with upmost compliance and ethical standards
Preferred
Ability to work independently while thriving in a collaborative, fast-paced environment
Curious and eager to learn
Experience managing or supporting vendor relationships, especially in co-op marketing, claims processing, or channel programs
Demonstrated ability to lead cross-functional initiatives and drive alignment among diverse teams
Company
GE Appliances, a Haier company
At GE Appliances, a Haier company, we come together to make good things, for life. Headquartered in Louisville, Kentucky, we are a leading U.S.
Funding
Current Stage
Late StageLeadership Team
Recent News
2026-01-09
Lane Report | Kentucky Business & Economic News
2025-11-23
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