Yum! Brands · 2 weeks ago
Associate Manager, Consumer Insights
Yum! Brands is seeking a strategic thinker to join Pizza Hut as an Associate Manager, Consumer Insights. This role involves supporting the development of consumer learning plans and providing actionable research recommendations to enhance brand strategy and innovation.
Food and BeverageHospitalityRestaurants
Responsibilities
Support the innovation phase by developing consumer learning plans and providing research recommendations
Manage vendor relationships and collaborate with external suppliers for consumer insights and growth strategies
Lead competitive and market intelligence efforts, utilizing syndicated sales data sources as needed (i.e. Circana, IRI, Nielsen, Numerator, etc)
Leverage syndicated data and research platforms to tailor learning plans to business needs
Create compelling presentations to showcase insights and innovation stories, presenting to various stakeholders
Collaborate with cross-functional teams, including franchise organizations and leadership, to align on strategies
Stay updated on competitive analysis techniques and industry trends to enhance our market position
Demonstrate strong interpersonal skills and effective collaboration within a matrixed organization
Manage multiple projects simultaneously, ensuring timely delivery in a fast-paced environment
Qualification
Required
You will be required to attend the Plano, TX office 3 days a week on Tuesday, Wednesday and Thursday
Bachelor's Degree with a minimum of 5 years of consumer insights experience, preferably in CPG or QSR
2+ years of experience working with syndicated sales data sources and analyzing syndicated data
Familiarity with DIY research tools such as Qualtrics, Zappi, or Suzy is essential
Solid understanding of research principles, questionnaire design, and basic analytical skills
Ability to synthesize research findings into clear, fact-based narratives for internal and external stakeholders
Strong collaboration and interpersonal skills, with the ability to work effectively in a matrixed organization
Process-oriented with excellent project management skills, able to handle multiple projects simultaneously
Detail-oriented, self-motivated, and able to work independently with minimal supervision
Leadership qualities, including resourcefulness, data-driven decision-making, and the ability to influence teams
Alignment with Pizza Hut's culture values and a commitment to building inclusive working relationships
Preferred
Familiarity with competitive or category analysis techniques
Experience leveraging Circana specific syndicated sales data
Experience crafting executive-ready presentations and translating complex data into narratives
Curiosity, creativity, and a demonstrated passion for consumer behavior
Benefits
Bonus eligibility
Company
Yum! Brands
Yum! Brands is a quick-service restaurant brand that primarily operates the likes of KFC, Pizza Hut, and Taco Bell.
Funding
Current Stage
Public CompanyTotal Funding
$3.5B2025-09-09Post Ipo Debt· $1.5B
2024-04-26Post Ipo Debt· $2B
1997-09-26IPO
Recent News
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The Independent
2025-12-29
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