Georgia Pacific · 1 month ago
Senior Designer – Retail Tissue, Towel & Napkin
Atlanta, GA
Full-time
Hybrid
Senior Level
5+ years expGeorgia Pacific is seeking a Senior Designer to create high-quality, strategically grounded creative for their Retail Tissue, Towel & Napkin business. The role involves translating business objectives into compelling designs while ensuring brand consistency and collaborating with cross-functional partners.
Paper & Forest Products
Responsibilities
Concept and design creative across digital, print, social, retail, experiential and eCommerce channels
Translate business goals and consumer insights into creative that drives results
Ensure brand consistency and strong visual identity across multiple brands and workstreams
Present clear design rationale that connects creative decisions to strategy and objectives
Proactively manage multiple projects and meeting deadlines and anticipating needs
Explore and use AI tools (e.g., ChatGPT, Neurons, Runway, Adobe Firefly) to ideate, prototype, or streamline lower-effort tasks
Collaborate daily with Art Directors, Copywriters, Strategists, Stakeholders and other cross-functional partners
Manage tasks and proofs in Workfront with strong organizational discipline and attention to detail
Flex across multiple brand personalities, adapting design styles while maintaining each brand’s unique identity
Incorporate feedback effectively and iterate with speed and clarity while maintaining high standards
Qualification
Required
5 years of design experience
Experience in Adobe Creative Cloud (Photoshop, Illustrator, InDesign XD) and Figma
Familiarity with AI-enabled creative tools and a willingness to experiment
Portfolio showcasing conceptual thinking and execution across channels
Experience articulating design decisions and connect them to business impact
Experience with Typography, layout, and composition skills
Understanding of brand guidelines, governance, and multi-brand systems
Preferred
Motion/3D experience
eCommerce design knowledge
shopper/retail experience
Workfront familiarity
experience using data/insights to refine creative
CPG or retail experience
Benefits
Medical
Dental
Vision
Flexible spending and health savings accounts
Life insurance
ADD
Disability
Retirement
Paid vacation/time off
Educational assistance
Infertility assistance
Paid parental leave
Adoption assistance
Company
Georgia Pacific
Georgia-Pacific (spam account)
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Brooke Feikert, SHRM-CP
HR Business Partner - Recruiting Lead
Curtis Weisner
Human Resources Business Partner
Company data provided by crunchbase