Switchboard Hiring · 2 months ago
Senior Manager of Demand Generation
United States
Full-time
Remote
Senior LevelYooz is redefining Lean Financial Operations automation and is seeking a strategic, execution-focused Senior Manager of Demand Generation to drive pipeline and revenue growth. The role involves scaling the demand generation engine, designing data-driven campaigns, and collaborating with various teams to optimize lead management.
Human Resources
Responsibilities
Scale the demand generation engine for designated verticals using ABM, content marketing, and integrated campaigns that directly drive pipeline and revenue through our direct sales model
Design and execute data-driven campaigns across multiple channels—email, events, digital, and emerging platforms—with clear focus on ROI, pipeline contribution, and revenue impact
Build 12-month strategic plans and execute campaigns 3+ months ahead, staying proactive while remaining agile to test new tactics and emerging technologies
Create and manage sophisticated lead-nurturing programs that engage prospects at every stage of the buyer's journey
Own messaging strategy for key verticals—understanding what resonates with each industry and translating that into campaigns that accelerate deal velocity
Join a high-performing demand generation team, fostering a growth mindset and player-coach mentality
Partner strategically with outsourced lead generation vendors and our internal SDR team to ensure alignment across the entire lead funnel and optimize conversion at each stage
Collaborate with Revenue Operations to ensure Salesforce and marketing automation tools are optimized for tracking, reporting, and seamless lead management
Qualification
Required
Experience in demand generation, specifically in ABM, content marketing, and multi-channel campaigns
Proven track record of driving measurable pipeline and revenue growth
Ability to design and execute data-driven campaigns across multiple channels including email, events, digital, and emerging platforms
Experience in building strategic plans and executing campaigns proactively
Strong understanding of lead-nurturing programs and buyer's journey
Ability to develop messaging strategies tailored to key verticals
Experience working in a high-performing team environment
Ability to partner with outsourced vendors and internal teams for lead generation
Experience collaborating with Revenue Operations for optimizing Salesforce and marketing automation tools
Company
Switchboard Hiring
Switchboard Hiring gives growing teams the best of both worlds: the insider judgment of an internal talent leader with the reach and firepower of a top agency, all in one embedded senior recruiter.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase