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Rio Hotel & Casino Las Vegas · 1 month ago

Executive Director of Events & Entertainment

Las Vegas, NV

Full-time

Onsite

Director/Executive

6+ years exp

Rio Hotel & Casino Las Vegas is seeking an Executive Director of Events & Entertainment to lead their marketing operations and entertainment programming. The role involves developing strategic plans and executing initiatives that drive revenue and enhance guest engagement while ensuring compliance with gaming regulations.

GamblingGamingRestaurants

Responsibilities

Lead ideation, strategy, and execution of property programming — including seasonal activations, casino events, promotions, and entertainment experiences — ensuring initiatives are accretive to property revenue and brand objectives while driving incremental growth across all verticals

Negotiate partner agreements and collaborate with cross-functional teams to ensure seamless execution

Develop and execute a targeted casino promotions and activations calendar with tailored marketing campaigns to attract and engage players on a local, national, and international level

Oversee third-party activation partnerships including negotiation, management, and performance oversight

Identify, secure, and negotiate event opportunities in partnership with Sales and cross-department stakeholders

Oversee booking strategy for available showroom dates (i.e. Penn & Teller Theater) and collaborate with Director of Entertainment on four-wall/new show negotiations

Collaborate with Brand Marketing and CRM on all marketing and advertising needs related to casino promotions and property programming

Closely partner with leaders across all verticals to ensure offerings and goals align and complement the property’s overall financial and KPI targets

Collaborate with executive management to plan the operational goals, budgets and customer engagement strategies to support revenue growth and increased profit margins

Own the annual budget for the departments, including forecasting, expense management, and monthly P&L reviews, ensuring profitability and ROI on all activations and events

Exemplify strong customer service skills and hold team accountable for delivering on the guest service strategy of the property

Review and evaluate department performance on a regular basis and leverage data trends, guest service scores, customer database and KPIs to maintain and grow customer loyalty

Maintain a strong working knowledge of local jurisdiction gaming laws (federal, state, etc.) and regulations as well as internal controls, policies and procedures

Promptly and professionally resolve customer concerns as they arise

Lead, coach, and develop a team of professionals, fostering a culture of high performance, continuous learning, and quality output

Collaborate with Workforce Management and FP&A to properly staff and forecast operational needs

Perform other reasonable duties and responsibilities as assigned

Qualification

Casino marketing strategyCustomer databasesLeadership experienceMicrosoft Office SuiteAnalytical thinkerWritten communicationOral communicationInterpersonal skillsOrganizational skills

Required

Minimum six (6) to seven (7) years of experience in casino marketing strategy, activations, and entertainment

Minimum four (4) years of progressive leadership experience

Strong organizational skills, solution-driven, and analytical thinker

Excellent written and oral communication skills

Strong interpersonal and leadership skills

Strong Computer proficiency; ability to use Microsoft Office Suite and applicable casino and operational software

Bachelor's Degree (required)

At least 21 years of age

Must be able to qualify for licenses and permits required by federal, state, and local regulations

Must be able to work under time constraints and within established deadlines

Must regularly lift and/move up to 20 pounds, and must have the ability to push, pull, reach, bend, twist, kneel and balance when performing job duties in varying work areas such as confined spaces

Work is performed indoors in a climate-controlled environment and exposed to various environmental factors such as but not limited to noise, dust and smoke