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ModMed · 1 hour ago

Product Marketing Manager

United States

Full-time

Remote

Mid, Senior Level

7+ years exp

ModMed is a healthcare technology company focused on improving patient outcomes through innovative software solutions. They are seeking a driven Product Marketing Manager to lead product launches, collaborate with cross-functional teams, and develop strategic go-to-market plans that enhance the patient and provider experience.

Artificial Intelligence (AI)Electronic Health Record (EHR)Health CareSoftware

Responsibilities

Optimize and execute launches with particular expertise in high-velocity/high volumes of product updates

Collaborate with Product, Marketing, Sales and Customer Success teams to develop and execute strategic go-to-market plans that encompass the entire lead-to-live journey throughout the patient and provider experience

Stay close to our customers and competition — craft core value props that differentiate us from the competition and messaging that resonates with key markets and personas

Develop internal and external product collateral in the form of presentations, release notes, FAQs, battlecards, and case studies that are based on solution-selling, not feature-selling

Work with Product to tie our product innovation to customer value — increasing sales pipeline and customer retention

Conduct in-depth research — interviewing customers and diving into win/loss data that helps guide our future roadmap

Maintain and continuously improve persona sheets & competitor comparisons so enabling us to remain one step ahead at all times

Qualification

B2B marketing experienceProduct marketing achievementSaaS products experienceMBAProduct Marketing certificationCross-functional collaborationSpeaking skillsWriting skillsPresentation skills

Required

Bachelor's degree in Business or Marketing; MBA preferred

7+ years of B2B marketing experience with demonstrable examples of product marketing achievement

Experience in a business-to-business (B2B) environment with high-tech (SaaS) products/services required, ideally in healthcare

Experience driving direction and alignment with large cross-functional teams

Strong writing, speaking, and presentation skills

Preferred

Certification(s) from Product Marketing Alliance or Pragmatic Institute (preferred)

Strongly prefer local talent in South Florida for a hybrid work schedule at our Boca Raton, FL headquarters; We are open to considering non-local candidates with health-tech product marketing experience who can travel domestically up to 15% and are willing to work during eastern business hours

Benefits

Comprehensive medical, dental, and vision benefits

401(k): ModMed provides a matching contribution each payday of 50% of your contribution deferred on up to 6% of your compensation. After one year of employment with ModMed, 100% of any matching contribution you receive is yours to keep.

Generous Paid Time Off and Paid Parental Leave programs

Company paid Life and Disability benefits, Flexible Spending Account, and Employee Assistance Programs

Company-sponsored Business Resource & Special Interest Groups that provide engaged and supportive communities within ModMed

Professional development opportunities, including tuition reimbursement programs and unlimited access to LinkedIn Learning

Global presence and in-person collaboration opportunities; dog-friendly HQ (US), Hybrid office-based roles and remote availability for some roles

Weekly catered breakfast and lunch, treadmill workstations, Zen, and wellness rooms within our BRIC headquarters