Ahold Delhaize USA · 11 hours ago
Specialist Social Media Buyer & Planner
Carlisle, PA
Full-time
Hybrid
Mid Level
$75K/yr - $113K/yrAhold Delhaize USA is a division of a global food retailer, part of a family of leading omnichannel grocery brands. The Paid Social Media Buyer is responsible for developing, executing, and reporting on paid social media campaigns across various platforms to promote products and services, while helping the digital marketing team achieve their marketing goals.
GroceryRetailSales
No H1B
Responsibilities
Develop and implement media strategies for the company's advertising assets across social media platforms
Effectively establish bid price ceilings to keep pricing down but also maximize reach potential
Use Ahold Delhaize USA 1 st party data to target audience lists within each social platform
Build and manage relationships with advertisers and agencies to deliver effective media campaigns
Work closely with other cross-functional teams, such as sales, marketing, analytics, and product, to ensure that campaigns are aligned with overall business goals
Help to increase brand awareness by running targeted advertising campaigns to consumers who have expressed interest in similar products and who live in similar geographical areas
Meet regularly with partners (via video conference and in person as needed) to strengthen relationships
Provide weekly insights and optimizations to key departments and partners with invested interest in campaign delivery
Qualification
Required
Knowledge of Business Manager's and Ad Account familiarity for: Meta, Pinterest, and Google DV360
Social media ad understanding of image ads, video ads, carousel ads, cobranding ads and best practices for creating and targeting effective social advertisements
Social media analytics including ability to track and measure performance of social campaigns in real time and identify areas of improvement
Digital marketing team KPI's and goals to effectively and efficiently deliver targeted media
Be up to date on the latest trends, research, and techniques across all social media platforms and digital ad serving environments
Applicants must be currently authorized to work in the United States on a full-time basis
Preferred
Bachelor's Degree in Marketing, Business, Communications, or equivalent
Ability to plan, execute, measure, and report on multiple campaigns to multiple partners per day
Ability to work effectively with partners at home and in office whenever needed
Company
Ahold Delhaize USA
Ahold Delhaize USA provides retail media solutions for brands to advertise to grocery shoppers across ADUSA brands using data-driven tools.
10001+ employees
Funding
Current Stage
Late StageRecent News
2025-12-30
Access to Nutrition Initiative
2025-11-07
Company data provided by crunchbase