Waukesha Gas Engines · 1 hour ago
Director, Branding & Communications
INNIO is a company that combines a rich legacy in the power and gas compression space with pioneering technology, providing sustainable energy solutions. The Director, Branding & Communications will lead strategic communication initiatives to enhance the company's brand and engage stakeholders.
EnergyManufacturingOil and Gas
Responsibilities
Develop and implement comprehensive branding and communication strategies that align with the company's goals and objectives for all engine product offerings
Oversee all internal and external communications, ensuring consistency and alignment with the brand voice and messaging
Lead and manage the communications team, providing guidance, mentorship, and professional development opportunities
Collaborate with senior leadership and product line management to craft messaging for key announcements, presentations, and events
Partner with product development teams to ensure marketing strategies align with product offerings and customer needs
Monitor industry trends and emerging communication technologies to keep the company at the forefront of effective communication practices
Oversee content creation for various platforms, including press releases, social media, newsletters, and the company website
Build and maintain strong relationships with media outlets, industry influencers, and key stakeholders
Analyze communication metrics to assess the effectiveness of strategies and make data-driven improvements
Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI
Build and maintain strong relationships with key stakeholders, including customers, partners, and industry influencers
Qualification
Required
Bachelor's degree in Marketing, Communications, Business Administration or a related field
Minimum of 15 years of experience in a senior communications role, preferably within Oil & Gas and Industrial market segments
Willingness to travel (both domestically & internationally) up to 25% of the time
Proven experience in developing and executing successful communication strategies
Exceptional written and verbal communication skills
Strong leadership and team management abilities
Ability to work collaboratively with cross-functional teams and senior leadership
Proficiency in digital communication tools and platforms
Preferred
Master's degree
Company
Waukesha Gas Engines
Waukesha Gas Engines are built to work tougher, longer, and smarter for the oil and gas industry’s most challenging and remote environments.
Funding
Current Stage
Late StageCompany data provided by crunchbase