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Xenon Health · 17 hours ago

Creative Content Strategist

Jersey City, NJ

Part-time

Hybrid

Mid Level

$25/hr - $25/hr

Xenon Health is a rapidly growing healthcare and wellness brand known for innovative patient experiences and premium branding. They are seeking a Creative Content Strategist to lead the ideation and development of brand campaigns, social videos, and partnerships, focusing on transforming ideas into compelling stories that resonate with a U.S. audience.

Health CareStaffing Agency

Growth Opportunities

Responsibilities

Brainstorm, conceptualize, and pitch fresh social media content ideas weekly (Instagram, TikTok, YouTube Shorts)

Write scripts, hooks, captions, and storyline frameworks for branded videos

Develop campaign themes for partnerships, promotions, events, and seasonal activations

Ensure brand tone and messaging align with U.S. consumer tastes, humor, and cultural trends

Help plan events

Create shot lists, storyboards, and visual references for in-clinic and on-location filming

Work with videographers, agency partners, and internal teams to guide creative execution

Identify viral opportunities, trending sounds, memes, and aesthetic directions

Translate medical/wellness services into emotionally compelling narratives that don’t feel clinical

Craft messaging that elevates brand perception and drives demand

Maintain consistency across platforms, campaigns, and brand touchpoints

Monitor competitor marketing, cultural moments, and digital trends in beauty, wellness, and lifestyle industries

Suggest new creative formats, community events, and collaborations that fit our brand DNA

Use insights to refine concepts that convert viewers into patients/customers

Qualification

Creative concept developmentScriptwriting for short-form contentUnderstanding U.S. pop cultureVisual storytellingSocial media content creationCreative production backgroundAI creative tools experienceLight editing capability