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TikTok · 2 weeks ago

AI Product Manager Graduate (Creative and Brand Innovation) - 2026 Start (BS/MS)

San Jose, CA

Full-time

Onsite

New Grad

$122K/yr - $186K/yr

TikTok is the leading destination for short-form mobile video, and they are seeking an AI Product Manager Graduate to join their Creative and Brand Innovation Product Team. The role involves applying advanced AI technologies in advertising scenarios, leading product design and implementation, and driving innovation to help brands achieve measurable business outcomes.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Responsible for applying text, image, or video generation models in advertising scenarios, owning both model performance metrics and related business KPIs

Lead the design and implementation of AIGC-related products and industry solutions, including but not limited to derivation strategies, delivery strategy adaptation, and frontend interaction design. Develop general and customized products, and deliver them via ad platforms, APIs, and other channels

Participate in the design and development of innovative AIGC commercialization products, manage requirement tracking and launch readiness, and coordinate with cross-functional teams to ensure high-quality execution

Analyze and validate data related to ad performance using AIGC products to improve product development efficiency and advertiser experience

Stay updated on industry trends and emerging technologies, drive innovation, and ensure model capabilities remain industry-leading

Qualification

AIGC product designData analysisAdvertising experienceCommunication skillsLogical thinkingCuriositySelf-motivationTeamwork skills

Required

Bachelor's degree or above, preferably in STEM or related fields

Prior internship experience in advertising or AIGC-related roles is a plus; strong analytical and logical thinking skills, with the ability to handle data effectively

Experience with overseas projects is preferred; Strong communication skills and comfortable communicating externally in a professional setting

Strong self-motivation, with the ability to manage multiple tasks in a fast-paced environment

Strong logical thinking, data analysis, and self-driven mindset; excellent communication and teamwork skills; highly curious and eager to learn

Preferred

Prior internship experience in advertising or AIGC-related roles is a plus

Experience with overseas projects is preferred

Benefits

Employees have day one access to medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (979)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)