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Deutsch Family Wine & Spirits · 1 day ago

Senior Analyst Commercial Performance

United States

Full-time

Remote

Mid, Senior Level

3+ years exp

Deutsch Family Wine and Spirits, founded in 1981, is a leading wine company known for its quality wines and spirits. They are seeking a Senior Analyst, Commercial Insights - Performance to manage Business Performance Reporting and Analytics, collaborating across functions to optimize program effectiveness and support strategic priorities.

Wine & Spirits

Growth Opportunities

Responsibilities

Manage all aspects of National Program Communication and Measurement, including announcements, goal capture, process management and tracking; delivering program documentation on time in an easy-to-read format to the organization

Provide support to Director - CI Performance Management, on program measurement and evaluation process by completing preliminary analyses to assist in defining appropriate metrics and benchmarks for all national programs to optimize the value of each program/incentive and in the evaluation of program effectiveness

Own the fundamental design of goal capture and program tracking tools ensuring reporting creates the appropriate sense of urgency, big thinking and strategic focus

Proactively identify risks and opportunities to overall program strategy from goal setting through program period as well impact to national plan at the market level and address with CI - Distributor and the appropriate members of the sales team as necessary

Develop and maintain national performance reporting in support of organizational strategic priorities and annual plan

Development and automation of performance reporting within data lake, moving away from excel reporting and leveraging approved technology for on-demand self-service data and report access for all areas of the organization

Ability to bridge the gap between organizational data and reporting needs and the IT department, ensuring IT delivers the most effective data reporting to support corporate strategy

Ensure data integrity of all performance and program reporting. Ability to independently identify data quality issues in internal reporting and data systems and problem shoot to resolve in a timely manner

Supervise the Go Spot Check/Form.com day to day relationship, ensuring national missions are properly created within Form.com and rolled out to our distributor partners

Contribute to data democratization at DFWS with recommendations to standardize our approach to sharing ALL commercial and shopper information and insights with clearly defined credibility, analytic, visual and delivery standards

Collaborate with all levels of the sales organization including GM’s, VP - Distributor Performance, SVP - Commercial Marketing, Sales Advisory Committee and Commercial Insights Leadership Team to ensure programming measurement is aligned to corporate strategy

Serve as day-to-day contact for sales team on questions, challenges and adjustments on programming strategies, goal setting, measurement and performance reports

Collaborate with IT on development and automation of both program and performance tracking opportunities

Supports Annual Planning process by providing CI - Distributor and field sales with insight into future programming and its incremental impact at the market level as well as development of necessary planning support tools

Qualification

SQLData analysisPerformance reportingExcelPowerPointCOGNOSCommunication skillsInterpersonal skillsProblem-solvingProject managementAdaptability

Required

Bachelor's degree required; MBA preferred

3-5 + years working in a data and analytic capacity in CPG, preferably within Beverage Alcohol

Excellent SQL, Excel and PowerPoint Skills. Macro, Power Pivot and Power Query experience preferred

COGNOS and Syndicated data mining, reporting, and analysis experience; Circana preferred

Excellent written and verbal communication skills

Strong interpersonal savvy with experience managing multiple internal and external stakeholders; ability to collaborate effectively with others and manage competing priorities

Adaptability and flexibility; able to manage measurement changes with minimal disruption to deliverable timelines

Ability to develop and manage scope, timeline, work plan and deliverables for projects; manage incoming project requests and maintain project queue

Extremely creative thinking with intellectual curiosity, a passion for problem-solving, a test-and-learn mentality who thrives in ambiguity

Excellent Excel, data mining and report development skills required

Vision-oriented and focused individual who requires little direction or supervision. High energy level and enthusiasm are critical to support the fast-paced, high demand environment